Sally Glick
Member Since: Mar 17th 2008
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Aug 11th 2013
The concept of Corporate Social Responsibility is not new, but it is one that seems to have gathered momentum over the last few years. And...
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Aug 6th 2013
I thought I'd pass along an interesting comment I overheard today: "Clients buy advice." While that may seem obvious to some, the bottom...
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Aug 5th 2013
Hi everyone - I hope all of you are enjoying the slightly less stressful days of summer with its more relaxed atmosphere (along with...
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Jul 26th 2013
It is common for partners in CPA firms to expect 'new business' as a key performance indicator resulting from their marketing efforts. But...
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Jul 12th 2013
At the AAM conference in June Diane Magers presented "Engaging and Inspiring Clients to Drive Business Results" - a session that focused on...
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Jul 2nd 2013
During his session at the AAM conference in June, Justin Chatigny reminded us of the importance of having a firm wide strategy that is...
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Jun 26th 2013
CPA firm leaders know that in order to build a thriving firm, they need to keep their employees engaged, motivated and energized. In his...
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Jun 19th 2013
For those of you who did not attend the AAM conference this year, I am sharing some of the top ideas I came away with - as I did last year...
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Jun 13th 2013
As I did last year, I made copious notes at this week's Association for Accounting Marketing's Annual Conference (held in conjunction with...
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May 30th 2013
Whenever you consider implementing a "new" marketing tactic - whether it is to explore social media or launch a direct mail campaign, or...
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