Jordan Birnbaum

Member Since: Apr 2nd 2019
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Jordan Birnbaum has been with ADP since 2015 as VP and Chief Behavioral Economist. He directs the application of behavioral economics principles into new product development in the human capital management market.
VP, Chief Behavioral Economist ADP
Aug 13th 2020
Revisiting the Meaning of Org Culture in the Era of COVID
For most of us, it’s not hard to remember a conversation (or many) about organizational culture. Some of those conversations may have begun...
Growth
Jun 26th 2020
The Transformational Potential for the New World of Accounting Work
Fittingly, it is appropriate to begin any discussion about work with a reminder that many people have been (and will be) dealing with...
Practice Excellence
Jun 24th 2019
Using Nudges to Keep Your Clients Engaged
According to pithy little sayings, if you “try and try again,” and expect to succeed when you haven’t before, you’re insane. In reality,...
Clients
Apr 26th 2019
How Behavioral Economics Can Motivate Your Staff
If you’ve picked up a business magazine in the last few years, you’ve almost certainly come across articles about the importance of staff...
Practice Excellence
Apr 2nd 2019
How Behavioral Economics Can Land New Clients
As an accomplished practitioner in a quantitative field, your plan to add new clients is to create a value proposition that will appeal to...
Clients