President Perceptive Business Solutions Inc.
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Who Should Business-Owning Clients Pay First?

Jul 1st 2019
President Perceptive Business Solutions Inc.
Columnist
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who gets paid first
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Many companies run into cash flow problems at one point or another. This brings up the question: “Who gets paid when?” Accountants offering cash flow management advice will often counsel business owners to get paid as quickly as possible while getting the most favorable payment terms possible on money they owe others. So, who gets paid when?

Below is a brief list of what you should tell your clients to prioritize:

  1. Federal payroll taxes, Social Security and Medicare payments: The reason is simple: The money isn’t yours. Your employee pays it, and you collect it on behalf of the government. State sales tax fits in here too. Ditto state income taxes collected. I’m adding one more into this category: employee retirement plan contributions. They designate dollars to go into their 401(k), which you maintain on their behalf. The IRS indicates this money must go into the plan, generally within 15 days of receipt.
  2. Payroll: Many states have laws indicating employees must be paid in a timely manner. Earlier this year, CNBC reported 78 percent of American employees live paycheck to paycheck. Many who aren’t paid on time might just move.  
  3. Unpaid bills near the 60-day mark: That’s the critical threshold. Bills owed beyond 60 days affect your business credit rating. This can make it difficult to borrow money in the future. Although business owners might think in absolutes (“Pay or don’t pay”), you can counsel them setting up a payment plan or making partial payments is preferable.
  4. Rent, gas and electricity: You’ve heard the old joke: Someone flips a switch. It’s still dark. Another person says, “Didn’t you pay the electric bill?” Utilities do turn off services to businesses. Landlords evict business tenants for non-payment or rent. The timeframe for eviction for non-payment of rent is probably spelled out in their lease.
  5. Strategic suppliers: You can’t run a business if you don’t have product to sell or raw materials for manufacture. The last thing you need is supply chain disruption. This is an example where long-standing relationships with a few suppliers is better than constantly switching to get the best price. They will likely work with you, altering payment terms.
  6. Secured loans: If you default on a mortgage, the bank wants the building. If you borrowed money to buy equipment, the lender or supplier wants their equipment back. Once again, if things are tight, try to work with them.
  7. Insurance: It’s a bill you pay for a product you hope you never need to use. After some time, you wonder if you’ve been throwing money away. Can you skip this one? Are you legally required to carry it? Vehicle insurance is a good example. Work with your agent. Raising deductibles or reducing coverage should lower premiums.
  8. Bills, big and small: Many small businesses think when a big company gets into trouble, it’s the smaller guys they owe money to that feel the pain. Don’t be part of the problem. Although skipping a big bill might hurt your credit rating, the small guys are in the same boat as you are. Try to give everybody something. Work with them.
  9. Credit cards: They are structured to let you stretch out payments. OK, so the rate is 12 percent over the prime rate. As long as you make the minimum payments on time, they think you are a fine investment. Watch out for the penalty rate if you’ve missed payments for 60 days. That can be close to 30 percent.
  10. Other stuff: There’s “nice to have” stuff. You get those bills, too. You belong to the chamber. The business makes charitable contributions when those letters arrive. Most of these can be deferred.

Your small-business-owing client is feeling the squeeze. You’ve heard the expression: “When you find yourself in a hole, the first thing to do is stop digging.” Your client realizes bills fit into three broad categories. Ones that need to be paid to keep the lights on; some can be paid in part, and very few can be put off until better times. In many cases, the major guidance is paying something is better than paying nothing.

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How to Help Self-Employed Clients Manage Their Cash Flow

The Importance of a Cash Flow Management Plan

Replies (4)

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By [email protected]
Jul 1st 2019 18:59

This is very helpful, thank you for posting.

I'd like to add employee health insurance premiums to that first category. That's a huge benefit for most employees and they'll be extremely upset to find their coverage has been cancelled for non-payment.

Also, I would put rent above 60-day bills. I've found that landlords are very quick to send a Pay Rent or Quit notice and usually don't allow delinquencies to run into the following month.

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Replying to [email protected]:
Bryce Sanders
By Bryce Sanders
Jul 3rd 2019 15:54

Thanks for commenting. I think my unspoken message is "almost everything on the list is critical." That's a good point about employee health insurance premiums.

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By Michael Abrams
Jul 4th 2019 17:20

I'm glad you put the payroll and related taxes first. In my experience, many small start-ups are wwwaaayyy under-capitalized and use payroll taxes as a "loan" source to get by in the beginning.

Which makes cash flow forecasting/management that much more critical for startups so that they don't get in trouble with the tax folks which, in certain circumstances, can become a criminal matter.

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Replying to Michael Abrams:
Bryce Sanders
By Bryce Sanders
Jul 4th 2019 17:43

Great points, Michael. Thanks for commenting. I think one of the greatest, if not the #1 fear of small business owners is coming to the attention of the IRS. "Criminal matter" can be very scary.

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