The Superyacht Group Sets Sail with NetSuite Cloud

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NetSuite Inc., a provider of cloud-based financials / ERP software suites, announced that the Superyacht Group has consolidated its sales, marketing, and financial operations on NetSuite. By eliminating inefficient point solutions, such as QuickBooks and FileMaker Pro, the Superyacht Group has refined its processes across its separate business departments ‒ magazine and website publishing, event hosting, marketing consultancy, and creative services ‒ into one central system, providing accurate, real-time financial and customer information and aiding in substantial year-over-year growth from 2009 onward. With NetSuite's cloud solution at the nucleus of its operations, the Superyacht Group has been able to expand into three new market segments.