Survey: 82% of top 100 accounting firms tie new tech to client retention, firm growth
The largest U.S. accounting firms believe they are nearly 100 percent focused on client needs and expectations, and perceived by their clients as technologically savvy, with the adoption of paperless and cloud-based technologies, according to a recent survey.
- With an overwhelming 82 percent of respondents believing new technologies are changing client expectations – and nearly 90 percent stating they are perceived by clients as technologically advanced – almost 75 percent of respondents believe their firms need to provide multiple document scanners to their staff and adopt new SaaS solutions.
- Firms should position themselves with clients as a true business partner by discussing commitment and focus; 94 percent of respondents believe their firms are highly focused on client needs and expectations.
- Through the adoption of workflow, scanning, and SaaS solutions, firms can demonstrate they have the experience and knowledge to make any client matter more efficient and productive.
Voice of the Editor
Which isn’t completely true. I mean, occasionally I drop by when I manage to sneak out of the nonstop frat party over at Going Concern, but I’m mostly a wallflower over there. I’m happy to say that I’ve been given express permission (or explicit orders, if you like) to wander over here to AccountingWEB more often.
Why is that, you might ask? My job is to replace the irreplaceable Gail Perry as Editor-in-Chief. What does that mean? I don’t really know! I think it’ll be fun getting a feel for things, throwing in my own thoughts here and there, and listening to the discussions you’re having about the accounting profession.