Sift Media launches new B2B community for Cloud Computing

Sift Media has today launched BusinessCloud9, a new business-to-business (B2B) community dedicated to the Cloud Computing revolution.

The hosted model of Software as a Service (SaaS) has entered the mainstream of enterprise computing, with analysts at research firm Gartner Group predicting that by 2011, 25 percent of new business software will be delivered as a service in The Cloud.

Deploying and managing business-critical applications in The Cloud offers a more cost-effective and flexible solution to the computing needs of all organizations, regardless of their size or sector.

BusinessCloud9 delivers a variety of content for both business users deploying Cloud Computing and the vendors delivering Cloud applications. Aimed at business and IT decision makers, BusinessCloud9 offers news, analysis, and expert commentary from thought leaders in the field, in addition to practical advice and case studies from end users.

BusinessCloud9 is edited by Stuart Lauchlan, who comments:

"The Cloud is no longer simply the province of consumer-facing sites such as FaceBook, but is a viable B2B platform for applications ranging from accounting and finance, through human resources and talent management, to customer care and beyond. The Cloud Computing revolution is underway - and BusinessCloud9 will be on the front line."

Darren Falkingham, head of marketing at Sift Media, adds:

"It is clear from our own research amongst business software users that the adoption of online applications has increased significantly in 2008. Today's cost pressures will always force businesses to seek more cost-effective infrastructure solutions – Cloud Computing promises to deliver exactly that."

About Sift Media
Sift Media is a leading publisher specializing in online communities. An audience of over 250,000 business people enjoys Sift Media's Web sites, e-mail publications, industry awards, and events. The Sift Media family of sites includes AccountingWEB.com, AccountingWEB.co.uk, AccountingWEB.nl, BusinessZone.co.uk, FinanceWeek.co.uk, MyCustomer,com, HRZone.co.uk, TrainingZone.co.uk, and KnowledgeBoard.com.

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