Internet Tip: Real-Time Market Research - QuickTake.com
I saw an ad in an airline magazine this week that intrigued me. Billed as "20/20 Hindsight Up Front and Online," QuickTake.com is a new service that conducts online surveys and market research based on parameters that you identify. For a fraction of the cost of traditional research methods, QuickTake.com can help test new business concepts, gauge market potential, determine attitudes towards a service or stance, and validate within hours other research conclusions during the roll out of a new product or service. Take a look at this for yourself or for your clients, and let us know how it works for you.quicktake.com
Voice of the Editor
Which isn’t completely true. I mean, occasionally I drop by when I manage to sneak out of the nonstop frat party over at Going Concern, but I’m mostly a wallflower over there. I’m happy to say that I’ve been given express permission (or explicit orders, if you like) to wander over here to AccountingWEB more often.
Why is that, you might ask? My job is to replace the irreplaceable Gail Perry as Editor-in-Chief. What does that mean? I don’t really know! I think it’ll be fun getting a feel for things, throwing in my own thoughts here and there, and listening to the discussions you’re having about the accounting profession.