AOL Paying $$$ for New Members
Trying to combat the monopoly Microsoft has with the placement of its programs and icons on new computers, America Online is offering computer manufacturers a bounty for new customers that sign up for the program as a result of prominent placement on new computers.
Computers that come loaded with Microsoft programs typically include an icon for Microsoft's Internet Explorer browser. AOL hopes computer makers will make the AOL icon bigger or include pop-up windows or other means of promoting their program, and they're willing to pay if such treatment is successful.
AOL is the world's largest Internet service provider and to keep its share of the Internet population, the company is offering computer manufactures $35 a head for people who use these on-screen promotions to sign up for the program.
In light of recent antitrust battles that Microsoft has weathered, the software giant has agreed to let computer manufacturers have some flexibility in the selection, size, and placement of icons on the Windows desktop.
Voice of the Editor
Which isn’t completely true. I mean, occasionally I drop by when I manage to sneak out of the nonstop frat party over at Going Concern, but I’m mostly a wallflower over there. I’m happy to say that I’ve been given express permission (or explicit orders, if you like) to wander over here to AccountingWEB more often.
Why is that, you might ask? My job is to replace the irreplaceable Gail Perry as Editor-in-Chief. What does that mean? I don’t really know! I think it’ll be fun getting a feel for things, throwing in my own thoughts here and there, and listening to the discussions you’re having about the accounting profession.