AOL Offering Subscription-Free Internet Service in Britain

Upon launching its new Internet service called Netscape Online in Britain, AOL Europe made headlines when it warned its rivals to be aware of the new competition caused by the new, subscription-free online product.

AOL Europe is a joint venture between America Online Inc. and Germany's Bertelsmann AG. The new launch competes against Freeserve Plc-Britain's market leader-and around 200 other, smaller Internet services.

AOL, who posted full-page advertisements in leading British newspapers, hopes to make up for lost ground after Freeserve began offering Internet access with no monthly free in Britain. AOL leads the U.S. market with 20 million subscribers, and would like to capitalize on that success by marketing its services in Europe with a strategy tailored to different countries.

With the free service, Netscape Online users will not pay for Internet access, but will pay for local phone charges while online.

You may like these other stories...

Continuing its efforts to simplify accounting procedures, the FASB has issued a proposed Accounting Standards Update on customer fees paid in a cloud computing arrangement. The newly-proposed update (Intangibles—...
How are you planning? What tools do you use (or fail to use) for forecasting? PlanGuru is a business budgeting, forecasting, and performance review software company based in White Plains, N.Y. AccountingWEB recently spoke...
Event Date: October 30, 2014, 2 pm ETMany Excel users have a love-hate relationship with workbook links. For the uninitiated, workbook links allow you to connect one Microsoft Excel spreadsheet to other spreadsheets, Word...

Already a member? log in here.

Upcoming CPE Webinars

Aug 26
This webcast will include discussions of recently issued, commonly-applicable Accounting Standards Updates for non-public, non-governmental entities.
Aug 28
Excel spreadsheets are often akin to the American Wild West, where users can input anything they want into any worksheet cell. Excel's Data Validation feature allows you to restrict user inputs to selected choices, but there are many nuances to the feature that often trip users up.
Sep 9
In this session we'll discuss the types of technologies and their uses in a small accounting firm office.
Sep 11
This webcast will include discussions of commonly-applicable Clarified Auditing Standards for audits of non-public, non-governmental entities.