New Site Promises Hot Leads for Accounting Firms
Companies looking for just the right CPA or accountant may be turning to the Internet to find one. A new site allows companies to sign on and register themselves so accounting firms can call on them. For accounting firms, the promise is hot leads and low costs.
Accountingleads.com is a site geared toward uniting public accounting firms with prospective clients. Companies simply log on to list their companies and their accounting opportunity. Accounting firms then go there to find out how they can help the prospect with their accounting needs. Bookkeepingleads.com works similarly for bookkeeping engagements that are available.
The sites are the first of their kind and promise that their sites help companies dramatically cut marketing costs. Visitors can find information for prospect RFPs for a as small a cost as $5.00.
The site also allows firms to configure leads by geography, the size of the prospect’s business, and by desired accounting service. Once the firm has developed their prospect criteria, new leads will be sent via email. Because the site updates throughout the day, leads could be as close as an email away!
Voice of the Editor
Which isn’t completely true. I mean, occasionally I drop by when I manage to sneak out of the nonstop frat party over at Going Concern, but I’m mostly a wallflower over there. I’m happy to say that I’ve been given express permission (or explicit orders, if you like) to wander over here to AccountingWEB more often.
Why is that, you might ask? My job is to replace the irreplaceable Gail Perry as Editor-in-Chief. What does that mean? I don’t really know! I think it’ll be fun getting a feel for things, throwing in my own thoughts here and there, and listening to the discussions you’re having about the accounting profession.