Networking Made Simple - Develop New Business Opportunities
by AccountingWeb on
Networking is an important way to develop new business opportunities, yet for many professionals it's their least favorite marketing activity. These pointers can help you network better and get results.
- Listen, don't talk.
- Don't drink. This is business.
- Choose your opportunities. Hunt where the ducks are.
- Don't be generic. Rehearse a 30 second pat statement that reveals some details about who you are as a person, what you do for a living, and what your firm specializes in.
- Target only one person at each event and get to know them well.
- Ask for an introduction instead of just watching and wishing.
- Carry your appointment book.
- Take notes. It's flattering. Use the back of the person's business card. (Be aware that in some cultures, especially Asian cultures, writing on the card can seem disrespectful.)
- Give information. You are trying to help others with their business needs, not just collect names. Give something away to get something back.
- Follow up. If you get a card, send a personal note afterwards.
You may like these other stories...
Boehner addresses GOP priorities ahead of midterm electionsHouse Speaker John Boehner (R-OH) on Thursday delivered what amounted to closing arguments ahead of the November elections, laying out a list of Republican...
Financial advisors love accountants. They call, send mail, and want to buy you lunch. Their object is to cultivate you as a referral source. And you wouldn't mind a few referrals either. Also, this could be a chance to...
Former DOJ Tax Division head Kathryn Keneally joining DLA Piper in New YorkGlobal law firm DLA Piper announced on Thursday that Kathryn Keneally, the former head of the US Justice Department Tax Division, is joining the firm...
Upcoming CPE Webinars
In this jam-packed presentation Excel expert David Ringstrom, CPA will give you a crash-course in creating spreadsheet-based dashboards. A dashboard condenses large amounts of data into a compact space, yet enables the end user to easily drill down into details when warranted.
This webcast will include discussions of important issues in SSARS No. 19 and the current status of proposed changes by the Accounting and Review Services Committee in these statements.
Kristen Rampe will share how to speak and write more effectively by understanding your own and your audience's communication style.
Amber Setter will show the value of leadership assessments as tools for individual and organizational leadership development initiatives.