Moneyopolis Is Great Tool for Kids, Parents | AccountingWEB

Moneyopolis Is Great Tool for Kids, Parents

Ernst & Young, LLP (EY) isn’t just targeting Internet start-ups and viable companies, they also are offering a unique tool for kids and parents. The latest offering from the Big 5 firm is a web site called Moneyopolis.

Designed in kid-appealing lime green and royal blue and complete with a “Bart Simpson” look-alike mascot, the site is geared toward helping kids hone financial planning and mathematical skills. The site is specifically targeted for kiddoes in grades six through eight. EY focused on this critical age group because studies show that beginning in the 7th grade, U.S. children’s math skills fall behind those of their counterparts in other countries.

Kids navigating through Moneyopolis are encouraged to start thinking about getting an after-school job, saving for college and setting long-term goals, while at the same time learning about the importance of community volunteer work. The site features a library, a pop-up calculator, and a help guide. Parents can get in on the action with the “For Teachers” feature that provides lesson plans.

Although this is a community service provided by a Big 5 firm, there’s no reason why local firms wouldn’t want to link to this beneficial tool. If your newsletter highlights helpful sites, feature this one and guide your readers to your web site and then to the link. This way, they will come to your web site first for more helpful links!

Wait, there's more!
There's always more at AccountingWEB. We're an active community of financial professionals and journalists who strive to bring you valuable content every day. If you'd like, let us know your interests and we'll send you a few articles every week either in taxation, practice excellence, or just our most popular stories from that week. It's free to sign up and to be a part of our community.
Premium content is currently locked

Editor's Choice

WHAT KIND OF FIRM ARE YOU?
As part of our continued effort to provide valuable resources and insight to our subscribers, we're conducting this brief survey to learn more about your personal experiences in the accounting profession. We will be giving away five $50 Amazon gift cards, and a $250 Amazon gift card to one lucky participant.
This is strictly for internal use and data will not be sold
or shared with any third parties.