The Invisible Employee: The Potential of Under-Performing Employees

The Invisible Employee is a new book offering managers proven techniques for revitalizing their workforce and improving the performance of underperforming staff members. The book explains how to use recognition and rewards to boost performance and productivity, increase employee engagement, decrease employee turnover and improve financial performance.


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Written by employee management and recognition consultants Adrian Gostick and Chester Elton, The Invisible Employee identifies three principles effective leaders should utilize as they manage their employees. These principles are:

  1. Setting a guiding vision.
  2. Actively seeing employee achievements that move the organization forward with its goals.
  3. Celebrating those achievements.

In a clever business allegory, the authors describe an island where survival instincts push people to blend in and remain unseen. Invisibility affords them the luxuries of comfort and safety from failure, critcism and exhaustion. The authors explore how the island is transformed when one of the inhabitants becomes a “see-er” and begins to recognize the invisible people for their accomplishments.

The book also provides real-life examples from leading companies such as DHL, Baptist Hospital, T. Rowe Price, Xcel Energy, Friendly’s Ice Cream, Westfield Group, EPCOR Generation, Inc., Disney World Corporation and others who have made recognition and rewards programs a strategic management tool.

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