International E-Commerce can be Difficult
Although the Internet has spawned tens of thousands of stories praising how it helps increase B2B (Business to Business) commerce, having a Web site to conduct e-commerce initiatives may not be enough to truly compete on an international level.
While a Web site can serve as an online brochure, setting up systems to work in foreign countries may be more difficult than it seems. As a result, U.S.-based sites are finding themselves setting up additional sites just to handle business in various countries. A company may set up multiple sites based on the number of countries involved.
Setting up a Web site is perhaps the least expensive aspect of the e-commerce marketplace; the real dollars come in when working with foreign vendors, payment systems and ensuring a company's infrastructure can handle the load.
B2B will certainly influence international trade, and that's the bottom line. Still, a company working in e-commerce must have a solid plan in place to deal with foreign sales -- sooner, rather than later.
Voice of the Editor
Which isn’t completely true. I mean, occasionally I drop by when I manage to sneak out of the nonstop frat party over at Going Concern, but I’m mostly a wallflower over there. I’m happy to say that I’ve been given express permission (or explicit orders, if you like) to wander over here to AccountingWEB more often.
Why is that, you might ask? My job is to replace the irreplaceable Gail Perry as Editor-in-Chief. What does that mean? I don’t really know! I think it’ll be fun getting a feel for things, throwing in my own thoughts here and there, and listening to the discussions you’re having about the accounting profession.