Holiday Shoppers Tightening the Belt - Slightly
Deloitte & Touche partnered with the National Retail Federation to perform a study of potential shopping habits for the upcoming holiday season, which officially launches this Friday, the day after Thanksgiving.
The study found that Year-2000 shoppers are likely to spend, on the average, $836 this season, compared to an average of $849 in the holiday season last year.
The good news for retailers, however, is that more people are expected to be out there shopping this year compared to last year, and as a result sales are predicted to rise 4.5 percent over last year.
Some interesting findings in the study include: