CCH, a Wolters Kluwer business and a leading tax and accounting information group, has launched a series of free podcasts for accounting practices. The series, entitled "7 Ways to Improve Your Practice," is aimed at accountants and will help them to improve business productivity and efficiency. The podcasts are available to download free of charge from the CCH website at www.cch.co.uk/seven.

The podcasts enable accountants to listen to practical advice on a range of specific issues related to running an accountancy business, while at the same time viewing slides of the key points. They are downloadable in seconds to any PC.

The podcasts are presented by the highly regarded business development and marketing expert, Gordon Gilchrist.

Gilchrist has acted as a consultant to over 2,000 accountancy firms including three of the Big Four and 75 percent of the Top 20. Gilchrist specializes in advising on strategic planning, practice management and marketing issues.

Topics covered include:

Increasing productivity by 20%

Reducing Work In Progress (WIP) to nil

Keeping jobs on track and on budget

Getting paid on time

Customer Relationship Management

Growing your practice simplistically

Simon Brookings, from CCH comments, "We have been experimenting with podcasts for some time and we are finding that they are gaining more and more favor with accountants especially as CPD tools. It is adding a whole new dimension to the services we offer, giving accountants expert advice for free in a trouble-free way."

Brookings continues, "We are delighted that Gordon Gilchrist has agreed to help us with these podcasts. His extensive experience of the key business issues accountants face means these podcasts will be an extremely useful tool, both for small and medium sized firms and for accountants of larger firms who are taking on management responsibilities."