NetSuite, “The Next Big Thing”, Ends Salesforce Sticker Shock

NetSuite, selected as one of five “the Next Big Thing” companies at http://www.sandhill.com/conferences/enter2006.php Enterprise 2006, has struck a blow to end sticker shock by offering life-time fixed subscription price for salesforce.com users migrating to NetSuite CRM+. Such innovative strategies have helped make NetSuite one of the world’s largest on-demand software suites providers and the fastest growing software company in Silicon Valley.

“We are honored to be selected as a ‘Next Big Thing’ company,” said Zach Nelson, chief executive officer (CEO) of NetSuite, who was recently named one of the customer relationship management (CRM) industry http://www.destinationcrm.com/articles/default.asp?ArticleID=6334 Influential Leaders for 2006. “This recognition is a testament to what NetSuite has achieved. As a Software as a Service company, NetSuite has impacted the software industry by delivering the only on-demand suites to small and midsize businesses. While Web 2.0 is hot, I think the next big thing will be SaaS 3.0 led by NetSuite.”

CRM Magazine’s Influential Leader award identifies industry luminaries who have made the CRM industry what it is today and who are shaping it into what it will be tomorrow. According to CRM Magazine, “NetSuite continues to innovate and does so with flair.”

One example of that flair for innovation is the offer to salesforce.com users, shocked by renewal prices significantly higher than the original subscription price, to lock-in a subscription price on their most recent invoice with NetSuite CRM+. The life-time fixed price offer applies to those migrating to NetSuite CRM+ from salesforce.com Professional and Enterprise edition before December 31, 2006.

NetSuite had the top score in both the “Sales Management” and “Breadth of Offerings” categories, according to Forrester Research’s Hosted Sales Force Automation TechRankings™. NetSuite also received high scores in some of the most important functional areas of SFA, including forecasting, opportunity management, activity management, dashboards, document management and pricing and products.

“We switched to NetSuite because salesforce.com didn’t have the extra feature NetSuite has, including order management,” said Fabrice Cancre, chief operating officer (COO), Olympus NDT, a manufacturer and distributor of testing equipment, headquartered in Waltham, Mass. “We have gradually increased NetSuite usage to our 100-plus member distributed sales team. We can create quotations and sales orders, and measure the forecast by product – something we couldn’t do with salesforce.com. We’re continually deploying more NetSuite features and are planning to use even more of the advanced CRM+ features NetSuite is offering, as well as extending the suite to our international offices.”

In addition to free services to transfer 100MB of salesforce.com data, salesforce.com switchers will also receive sales force automation (SFA) and customer relationship management (CRM) functionality not found in salesforce.com, including abilities to:

  • create estimates or quotes
  • generate sales orders
  • manage multiple quotes or forecasts
  • automate support for cross-selling and up-selling
  • manage incentive management (commissions) within the system without using a third product
  • pre-configured dashboards for business intelligence, and more.

“I have tracked NetSuite for several years and have seen the growth and industry leadership of the company,” said M.R. Rangaswami, co-founder of the Sand Hill Group and a driving force behind Enterprise 2006. “Based on what I have seen, I bet on NetSuite to be the Next Big Thing company in the on-demand software industry.”

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