IBM Pulls Negative Ad on AICPA Request

Posted by accountingweb on Jan 29 2001 182 printer friendly

An article on the New York Society of CPAs web site reported that IBM is pulling a recent CPA-attacking ad, according to a statement released January 25, by the AICPA.

IBM had planned on running an ad with the headline "This Tax Season, Tell Your CPA to Hit the Road". The AICPA said that it communicated directly with IBM's corporate office and IBM agreed to pull the ad.

It is reported that IBM will send a letter of apology to AICPA President Barry Melancon, said the AICPA.

Further details were not available at this time as to the full content of the advertisement. We will keep you posted.

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