Yahoo! CFO is Industry Wunderkind

What's going on at Internet portal and search engine maverick Yahoo! these days? Quite a lot, thanks to CFO Gary Valenzuela.

The company has made a profit for over four years in the face of dotcoms that can barely scratch the surface of seeing any black. What's the secret? A conservative stance by Valenzuela on most everything, according to industry experts.

Some credit needs to be given to a savvy marketing approach and the fact that Yahoo! doesn't have any inventory attached to it ... compared to other dotcoms that do.

Still, some of Valenzuela's moves have made the company shine. This includes helping Yahoo! go public and implementing a strong set of controls, as well as sticking to an efficient budget cycle and marrying profitability and financial leadership.


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