AICPA visionary receives personal financial literacy award

Stanley Breitbard, a founding member of the American Institute of Certified Public Accountants' National CPA Financial Literacy Commission, has received the 2008 William E. Odom Visionary Leadership Award from the Jump$tart Coalition for Personal Financial Literacy. Breithard is the first certified public accountant to receive the award.

The Odom Award recognizes individuals for outstanding service in personal finance education. Breitbard, a California-based retired partner of PricewaterhouseCoopers, was cited for his efforts in founding that state's Jump$tart chapter, for which he serves as a member of the executive committee and board of directors.

"Stan has been an emissary for the need to enhance California's financial literacy efforts for children and young adults," said Laura Levine, executive director of Jump$tart. "He continues to be a role model for that effort."

Nearly a decade ago, Breitbard encouraged the Personal Financial Planning Executive Committee of the California Society of CPAs to pursue financial literacy for children and young adults. Several years later, the California Society founded its own Financial Literacy Committee. Breitbard helped establish "Financial Smarts for Teachers," a collaboration of California Jump$tart, the California Society of CPAs and the California Council on Economic Education. This program educates California's teachers about their own finances and stresses the need to incorporate financial literacy into their lesson plans. He conceived and helped steward the first California Summit on Financial Literacy, sponsored by California Jump$tart and the California Society.

In 2004, Breitbard was a founding member of the AICPA's National CPA Financial Literacy Commission. This body oversees the CPA profession's efforts to improve the country's financial literacy through two efforts: 360 Degrees of Financial Literacy, which educates Americans on how financial issues affect them at all life stages, and Feed the Pig, created with the Ad Council, which helps prepare 25 – 34 year-olds for long-term financial security.

"As the first CPA to receive the prestigious Odom Award, Stan is truly a credit to our profession," said Carl George, chair of the National CPA Financial Literacy Commission.

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