11th annual Rosenberg MAP Survey open for participation | AccountingWEB

11th annual Rosenberg MAP Survey open for participation

The Rosenberg Associates, a management consulting firm to the CPA industry, is pleased to announce survey input forms are now being accepted April 20 through June 1 for the 2009 Rosenberg MAP Survey of CPA Firm Statistics.

"Now in its 11th year, the survey has proven itself to be THE benchmarking standard for mainstream CPA firms across the country. Over the years, we have maintained a high level of commitment to the integrity of our data by personally reviewing all submissions for accuracy prior to accepting them into our results," says Marc Rosenberg, CPA and founder of The Rosenberg Associates. "The fact that the survey continues to grow and prove itself useful to CPA firms year-after-year is the greatest compliment we could receive, and we're looking forward to a strong turnout in 2009."

April 20 through June 1, CPA firm leaders of all revenue ranges and locations can participate in the 2009 Rosenberg MAP Survey by completing an input form. "In today's trying economic climate, firms are taking a deeper look into how their firm operates and where opportunities lie for increased profitability," says Rosenberg. "Participating in the survey is an excellent way to benchmark your firm's key financial metrics against your peers and uncover profit-boosting potential."

Participation in the survey is easier than ever thanks to the user-friendly submission form provided in electronic format. Beginning April 20, interested firms can go to a specially designated Web site for the 11th Annual Rosenberg MAP Survey.

Participants in the survey receive a 150+ page results book at a discounted rate of $300. Participating firms are also treated to a customized benchmarking firm report showing their firm's performance compared to a relevant range of firms similar in size and population market. Firms which do not participate in the survey can elect to purchase the results booklet at an increased price of $450 but do not receive a customized benchmarking firm report. The comprehensive results to the 2009 Rosenberg MAP Survey will be released in September.

The goal of The Rosenberg MAP Survey is to provide CPA firms an in-depth and highly-relevant look into the factors impacting profitability. While most surveys merely showcase high-level activity and trends, The Rosenberg MAP Survey dives deeper by measuring and analyzing dozens of special statistics such as correlation of partner charge hours to profitability and how staff-to-partner ratio impacts profitability. Not only will firms receive valuable benchmarking information, they will know how the data applies to day-to-day operations and activities. Accounting Today magazine has called the Rosenberg MAP Survey "the industry's barometer for CPA firm practice management."

The Rosenberg MAP Survey is well-known and well-respected within the national CPA industry, due to its solid reputation for accuracy, thoroughness, and high participation rate (over 50 percent higher than its closest competing CPA MAP survey). For two years in a row, the survey has enjoyed an 85 percent repeat participation rate allowing for more accurate year-to-year data comparisons. All of these characteristics, plus Marc Rosenberg's personal narrative analysis of the survey findings (over 30 pages in all), make The Rosenberg MAP Survey a must-read for any entrepreneurial-minded CPA firm. The survey captures data from participating firms of all revenue ranges, from over $10 million in net fees to solo practitioners. For more information, visit www.rosenbergsurvey.com.

Information provided by The Rosenberg Associates

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