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Education & Careers

Finance pros most active on Facebook with family; use LinkedIn to job search

Nearly three-quarters of finance professionals revealed that they have a social media account, which primarily is being used to connect with friends and family via Facebook. When using social media to job search, however, LinkedIn was the definitive favorite.
Technology

Intuit introduces ProLine Tax Import to reduce manual data entry

Intuit recently introduced ProLine Tax Import, an add-on to the ProLine Portfolio of Products, designed to enable tax professionals to import tax data from scanned source documents and digitally download data from financial institutions directly into Intuit's Lacerte and ProSeries.
Practice

Tips for safeguarding mobile phones, information

Mobile phones are an essential business tool and, while the technology lets you keep in touch from nearly any location, there are some serious security issues.
Technology

New and improved features are found in QuickBooks 2011

QuickBooks 2011, scheduled to be released on September 27, is filled with plenty of new features and improvements to existing features. QuickBooks ProAdvisor and author Laura Madeira has prepared a whitepaper summarizing the changes to QuickBooks 2011.
Technology

Software vendors 'encourage' laggard upgraders to stay current

In a world of tightening revenues, some software vendors are adopting aggressive approaches to extract additional revenue from existing customers.
Technology

New Spam Attack Attempts to Disable Security Software

A virulent new e-mail threat is causing significant problems for large businesses and individuals. The infected e-mail messages contain a link that, if clicked on, allows a worm to simultaneously exploit an infected user’s e-mail address book and attempt to disable the user's antivirus software.
A&A

QuickBooks billing tips, tricks, workarounds

There are various tips, tricks and workarounds for handling professional billing using QuickBooks. Following are processes that work best for The Woodard Consulting Group and its clients.
Technology

Intuit innovation shines in gallery tour

Last week, Intuit hosted a unique event: a tour of several of the products it has in the development pipeline. Clearly, Intuit is by no means resting on the laurels of its flagship products, but is continuously working to move ahead and stay on top of innovation and new products for our changing society.
AccountingWEB Life

Tips for engaging clients with Twitter

Twitter has been the social media success story of recent years, helped by the enthusiastic endorsement of journalists and celebrities. Now businesses are beginning to learn how to harness the site's power to grow their companies.
Practice Development

Search engine optimization and pay-per-click

Why is it necessary to spend all this time and money on organic search engine optimization (SEO)? Why can't you just buy the search phrases on Google? Well, they are two very different practices and yield very different results.
Practice

Google Places: A social media 'how to' for CPA firms

Want to be found? Of course the answer is yes. One of the best ways to be found in your local area as it relates to Google searches is to ensure your business is set up with Google Places.
A&A

It's not easy being green

Earning a Green Business League certification is an involved process – this is intentional so that only those companies committed to the process walk away with a certification. Kutchins, Robbins & Diamond, Ltd., a professional CPA firm, is the first accounting firm to earn the Silver Certification.
Practice Development

The importance of keywords to search engine optimization

For search engine optimization (SEO), keywords are the connector, the relationship between you and your prospects, established and indexed by the search engine.
Practice Development

Using SEO to increase quality, volume of Web site traffic

Search engine optimization (SEO) is the active practice of improving the quality and volume of traffic to a Web site from search engines. It involves optimizing a Web site to improve the visibility of the site and making its content and structure more relevant to key search terms.
Practice

Internet etiquette at work

It’s important to know what your organization’s policy is about personal Internet use. Saying you don’t know about the company’s rules is not an excuse.
Practice

Simple Web site tools to eliminate redundant phone calls

You have your Web site up, and you have outlined a description of your services, or staff biographies, and the name of the firm and your contact information. Equally as important, though, is the content you can provide that might be able to save you time.
Practice

Incorporating social media into training objectives

With the increasing uptake of social media and engagement, trainers have the opportunity to reach employees through entirely new mediums.
Practice Development

Inexpensive social media marketing in a slow economy

With money tight in a sluggish economy, firms must fine-tune their Web sites using search engine optimization (SEO) principles to take full marketing advantage of a business world where free social media is becoming increasingly popular.
Technology

BNA Tax & Accounting launches quick tax reference application for BlackBerry

BNA Tax & Accounting has launched its first application for the BlackBerry with the creation of BNA Quick Tax Reference – an electronic version of its Quick Tax Reference Guide, which is made available annually in print to tax practitioners.
Practice Development

Promoting your business using Facebook

Many businesses use Facebook purely as an opportunity to post link upon link. But to work as an effective business tool, online activity needs to take place as part of a dialogue, not a one-way broadcast.

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