January 17 is the 300th birthday of Benjamin Franklin. While Franklin lived to the advanced age of 84, he has not survived three centuries. His wisdom, however, has. Today, he stands as a shining example of what it means to be an American business man or woman.Franklin was a citizen of the world, well-traveled, well-read, multi-lingual and always striving to improve himself. He learned his trade, printing, by working for someone else but eventually went out on his own.