Practice Development | AccountingWEB

Practice Development

Technology

Establish Your Business Presence Using the Web

Internet-based tools have become so varied and easy to use that almost all firms can take advantage of them to build a professional presence using their websites, e-mail, social media, blogs, videos, and SEO.
Practice

Transform Client Relationships from Transactional to Consultative

Accountants can elevate their status to trusted advisor by changing their business from transactional to consultative.
Practice

Are You Underserving Your Clients?

During a presentation at AccountingWEB Live!, Mark Lloydbottom of Practice Management Consulting said that the way to start offering your clients gold medal-level service is by asking meaningful questions and making a difference in their lives.
Education & Careers

Conference Goers Headed to the Cloud

The three-day Digital CPA: 2012 CPA2Biz Cloud User Conference gathered nearly 400 accounting professionals to discuss the changing landscape ushered in by exciting new technologies.
Practice

How Baker Tilly Successfully Approached Social Media

Baker Tilly tailors accounting and advisory services to more than ten industries, so when the time came to develop its approach to social media, it was clear that a one-size-fits-all strategy wouldn't work.
Practice

Sell the Dream, Not the Data

It's easy to see the power of emotion in purchases like cars and jewelry. But in the tax and accounting world, purchasing decisions are made based on hard numbers and data, not emotion. Right? Not necessarily.
Practice

Market Your Firm by Improving Your Website

An accountant's website must be more than a glorified business brochure. Ongoing improvements to a website will keep it fresh for new prospects and continually interesting for existing clients.
Practice

Survey: Midmarket Execs Weigh In on Entrepreneurialism

Despite challenges, such as a weak economy and tax and regulatory challenges, 35 percent of companies have become more entrepreneurial, benefiting from greater productivity and profit margins.
Education & Careers

Women's Initiatives: Lame or Legit?

My male boss wanted me to coordinate a "women's initiatives" panel for a group of managing partners across the United States, Canada, and Mexico who are part of our association. I rolled my eyes. I couldn't help it.
Practice

Drilling Down on the Dental Niche

In this interesting Q&A, Andrew Rose, Naden/Lean LLC’s director of Marketing and Business Development, talks about some specifics to managing a dental niche practice, his firm’s sweet spot, and how social media has changed the game.
Education & Careers

SYNERGY Conference Previews Technology, Business Models

A future with dramatically less paper, more collaboration, and ubiquitous mobile connectivity was the key vision outlined by Jon Baron during his opening keynote at the 2012 SYNERGY Users' Conference.
Practice

CCH User Conference: Collaboration Is the Name of the Game

The accountant is no longer merely a number cruncher. The opportunity, if you choose to accept it, is to be a collaborator with your clients, a partner in planning, a guiding light, a seer, if you will, who reads the future in the numbers.
Education & Careers

The Next Generation of Leadership

We're headed toward a massive transition at firms across the country as current leaders get closer to retirement. Some firms have successfully transitioned, others are preparing, and there are those that don't have any plans in place.
Practice

Who Are Your Real Competitors?

Don't overlook what might be your strongest competitors - the ones that aren't accounting firms at all. It all depends on your definition of what constitutes a competitor.
Practice

Ten 'Must-do's' for Accountancy Profession

The Association of Chartered Certified Accountants' Accountancy Futures Academy report, "100 Drivers of Change for the Global Accountancy Profession," identifies 100 factors that will create uncertainty for accountants during the next five to ten years.
Practice

Target the 'Right' Clients - Become Their Trusted Advisor

Adding business advisory services is essential to growing your firm, but you shouldn't offer these services to all your existing clients. Determine which clients you should "wow" and how to become their trusted business advisor.
Practice

10 Strategies to Improve Client Accounting Services

Clint Eastwood in "The Rookie" said, "If you want a guarantee, buy a toaster." There is no question that many CPA firms are conservative, but are they so conservative they are missing value-added opportunities?
Practice

2012 IQ Survey Reveals Traits of Innovators

Organizations that make a choice to build and nourish innovation can earn a significant payoff for their efforts. Advisers at Plante Moran and NewNorth Center offer a self-improvement guide for innovation.
Practice

Fuoco Group Merges with Dohan Salum + Company

Fuoco Group LLP announced it has expanded its operations in Miami, Florida, by merging in Dohan Salum + Company CPA, a prominent CPA firm serving the South Florida area.
Community News

Blue & Co. Merges with Suttner Accounting Services

Blue & Co., a regional firm in the Midwest with offices in Indiana, Kentucky, and Ohio, has announced plans to merge with Suttner Accounting Services, a public accounting and consulting firm in Bloomington, Indiana.

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