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Tax

Mark Zuckerberg Will Continue Paying a Lot of Taxes

For most of us, it might not be so unusual to double our tax bills in one year. That is, unless last year’s tax bill was a billion dollars.
Technology

Top Five Tips on What Makes a Facebook Company Page Great

Taking steps to make your Facebook company page great will increase the exposure of your business, which could result in increased sales. Consider these top five tips from Michael Alter.
Technology

Using Social Media for Business Part 3: How to Gain Followers on Your Company Page

Followership is the key to leadership. In the past, the culture of being a follower was falling in line, which was interpreted as being quiet and doing what you were told. Today, organizations that seek followership do so for much different reasons.
Technology

Using Social Media for Business Part 2: Setting Up a Company Page on Facebook and LinkedIn

In Part 2 of Michael Alter's social media series, you will learn how to create a company page on Facebook and LinkedIn as well as how to post and build followership.
Technology

Using Social Media for Business Part 1: Facebook vs. LinkedIn

Participating in social media is rapidly becoming a necessity for businesses. In 2013, we're seeing discussions among business owners shifting away from why to participate to where and how to get involved.
Technology

Social Media Week 2013: Here's a Heap of Helpful Articles

Happy Social Media Week 2013 everyone! To celebrate, we've provided links to twenty articles on our website that can help accounting and tax practitioners use social media to benefit their firms.
Technology

NJSCPA Launches 'Twitter Tuesday Tips' on YouTube

The New Jersey Society of CPAs (NJSCPA) recently started a weekly series of YouTube videos on social media secrets that can help businesses excel, with Twitter the initial platform featured.
Technology

Accountants' Social Media Use Focus of SocialCPAs Survey

When CPA Barry MacQuarrie started the "Social Media Survey" in 2010, he said social networking was still relatively new to the accounting profession. He was curious about how accounting professionals were using such sites as LinkedIn, Facebook, and Twitter.
Technology

How to Make Facebook Work for Your Firm

Is Facebook an effective marketing tool or a time-consuming burden? Experts say it could be either, depending on your firm's approach. So how do you build a profitable Facebook strategy? Our experts offer five tips.
Technology

Social Media: Ten Things Accountants Should Never Do

If you're an accountant who has been experimenting with social media, this article is for you. It will be of particular interest if you've been disappointed by your social media experiences. And you're not alone if you started out with unrealistic expectations or misunderstood how social media works.
Technology

Tax Reform Writers in Congress Want to 'Friend' You

Want to know where the next major tax reform legislation is coming from? You might check on Facebook, Twitter, or LinkedIn. Senate Finance Committee Chairman Max Baucus and House Committee on Ways and Means Chairman Dave Camp said they'll ask the public for tax law proposals via social media.
Technology

Facebook Announces New 'Facebook Home' Software for Android

The new "Facebook Home" isn't a phone or operating system, and it's also more than just an app. Home is a completely new experience that lets you see the world through people, not apps.

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