In almost every group discussion I've participated in with college students and young alums as a mentor, cross-generational networker, coach, or friend, the question of following or having a passion in one's work comes up.

Phyllis Weiss Haserot has compiled a list of assets that Generation X and Generation Y/Millennials can bring to your business development team.

Not only is the accelerating use of these outlets affecting our behavior and use of time, but also social media are influencing behavior of the different generations – and vice versa. Generational expert Phyllis Weiss Haserot explains.

Phyllis Haserot’s book, The Marketer’s Handbook of Tips & Checklists, provides more than 100 checklists covering a range of topics any professional needs to know in order to master building a successful career as both a rainmaker and client-focused service deliverer. This article features one of her checklists.

To really engage, embrace and include, it's not enough to learn the typical attributes of the different generations. Significantly, the four generations in the workplace don't understand each other's underlying perspectives and formational influences very well.

Research by Kit Yarrow for her book, "Gen BuY: How Tweens, Teens and Twenty-Somethings are Revolutionizing Retail," provides some useful insights about how to achieve and maintain engagement with Gen Y/Millennials for professional development directors, marketers, recruiters, event planners, mentors, membership organizations, and managers generally.

If you are thinking about branding or flexibility for your firm’s people, the 43-page new dress code from Swiss bank UBS AG should get your attention.

The arts reflect the culture that the artists are observing, so what do the patterns and kernels of truth in the films, books, etc, of today tell us? What will engage members of Generation X to be the leaders and achievers they need to be?

We all are touched, most of us are trapped by the psychological effect of being accessible 24/7 and the desire to keep on top of the deluge of messages and data coming in unstoppable torrents.