Our approach to responsible information handling is founded on the basis of the Fair Information Practices Act , the cornerstone of which is providing notice of our information practices and other privacy aspects in order to allow individuals to make informed decisions regarding personally identifiable information. Furthermore, it is the policy of Sift Media US, Inc. to respect and protect the privacy of its' users.
Providing Information to Third Parties
Sift Media US, Inc. will not sell our member/customer list to any third party nor will we willfully provide any individual information of our
users to any vendor, supplier, advertiser or potential advertiser.
Information Collection – General
When you visit our Web site, information may be requested of you in order for you to participate more fully in our online offerings,
services and to better profile our members so they can have a much more meaningful experience while visiting our site. When we collect
information from you, we let you know what is being collected, how it is collected, and for what purpose(s) it is collected. We also
identify the information that is necessary to fulfill your request. Whenever we request additional or optional information, we mark
those as voluntary so that you know it is not required to provide the requested service.
You may browse our Web site as a visitor without providing any personal information to us. However, if you want full access to the site,
wish to receive or our online products and services, or participate in other online activities (e.g., surveys, contests, workshops and member comments),
we request that you provide us with some additional information about yourself. When you provide personal information to us that may be used for
secondary purposes (i.e., uses not related to the purpose for which the information was collected), we give you the opportunity to opt-out of such uses.
In order to gain full access to our Web site, visitors are required to complete a simple registration form. During registration a user is
required to give contact information (such as name, e-mail address and phone number). It is optional for the user to provide demographic
information (such as income level and gender), and unique identifiers.
Additional information is requested from users wishing to purchase products and services from our Web site. Purchasers have to provide
contact information (such as name and billing address) and financial information (such as credit card number and expiration date). This
additional information is used for billing purposes and to fulfill customer orders. If we have trouble processing a customer order, this
contact information will be used to get in touch with the user.
When our registration/order form asks users to enter sensitive information (such as credit card information), that information is encrypted.
While on a secure page, such as our order form, the lock icon on the bottom of Web browsers such as Netscape Navigator and Microsoft Internet Explorer
becomes locked, as opposed to un-locked, or open, as will be the case for most of the time that a user is browsing the Web.
If you make a purchase from our site, the information obtained during your visit, and the information that you give such as your credit
card number and contact information, is provided to the merchant of record. These merchants have separate privacy and data collection practices.
Sift Media US, Inc. has no responsibility or liability for these independent policies.
A cookie is a small text file written to a user’s hard drive that contains the User ID. The cookies do not contain any personal information about users.
more than once); and also so that we can personalize a user's experience of the site.
If a user sets up his browser to reject the cookie, he or she may still use the site although functionality will be impaired.
We occasionally use third-party advertising companies to serve our ads on our site. These third-party advertising companies employ cookies
and 1x1 pixel .gif or Web beacons to measure and improve the effectiveness of ads for their advertising clients. To do so, these companies may use
anonymous information about your visits to our Web site and other Web sites you visit throughout the day. This information can include: date/time
of banner ad shown, the banner ad that was displayed, their cookie, the IP address etc.. This information can also be used for online preference
If you want to prevent a third-party advertiser from collecting data, currently you may either visit each ad network's Web site individually and
opt out or visit the NAI gateway opt-out site. This site will also allow you to review the third-party advertising companies' privacy policies.
Please go to Network Advertising
Logs of Web site traffic are collected and include information such as IP addresses, browser types and cookie information. This information is
collected to analyze trends, administer the site and to calculate overall activity. Personally identifiable traffic patterns are not disclosed
to any third parties.
This Web site contains links to other sites. Please be aware that Sift Media US, Inc. is not responsible for the privacy practices of any other sites.
We encourage our users to be aware when they leave our site and to read the privacy statements of these third party sites. This privacy statement
applies solely to information collected by this Web site.
Correcting/Updating Personal Information
If a user’s personally identifiable information changes (such as the zip code), or if a user no longer desires our service, we will try to
provide a way to correct, update or remove that user’s personal data provided to us. This can usually be done at the personal profile page
or by sending an email to email@example.com. Please allow 14 business days for all
cancellations, changes etc. sent to firstname.lastname@example.org.
Notification of Changes
how we use it, and under what circumstances, if any, we disclose it. If at any point we decide to use personally identifiable information
in a manner different from that stated at the time it was collected, we will notify users by way of an e-mail. Users will have a choice as
to whether or not we use their information in this different manner. We will use information in accordance with the Privacy Statement under
which the information was collected.
We are committed to protecting the privacy of our members/customers and Web site visitors. Should you have any questions or concerns about
Voice of the Editor
Which isn’t completely true. I mean, occasionally I drop by when I manage to sneak out of the nonstop frat party over at Going Concern, but I’m mostly a wallflower over there. I’m happy to say that I’ve been given express permission (or explicit orders, if you like) to wander over here to AccountingWEB more often.
Why is that, you might ask? My job is to replace the irreplaceable Gail Perry as Editor-in-Chief. What does that mean? I don’t really know! I think it’ll be fun getting a feel for things, throwing in my own thoughts here and there, and listening to the discussions you’re having about the accounting profession.