Manage Change to Your Advantage
Like it or not, the economic slump is driving major changes in accounting firms. Firms are:
- Merging or acquiring---or preparing for it
- Rehiring with a new focus after having pared down
- Investing in new technology that changes how the firm works and interacts with clients
- Accelerating new business development
“Change is not just a buzz word, it is a necessity to understand how to use it to your advantage in today’s economic climate,” says CPE Link instructor, Sandra Wiley , COO, Boomer Consulting, who consults and teaches about managing organizational change.
“It isn’t enough to make a change,” adds Wiley. “Change must be managed carefully to minimize resistance and optimize adoption.”
Firms making significant changes need to understand that people resist change for many reasons:
- They perceive changing as riskier than doing nothing
- They feel loyalty to people associated with the old way
- They have no models for the new way
- They fear they lack competence in the new way
- They feel overwhelmed
- They fear that reformers have hidden agendas.
- They feel that the change threatens their identity
- They fear a loss of status
- They fear a loss of quality of life
- They are skeptical and want proof that the new way is sound
- They genuinely believe the change is bad idea
What’s the most challenging change facing you and your firm today? How are you managing it?