Muy Bueno! PwC Lures Recruits with Tacos
In September, the company's consulting arm brought 200 breakfast tacos from Taco Cabana  to a recruiting stop at Southern Methodist University . Students swarmed to the PwC booth, which quickly ran out of the tacos. Were students just hungry or were they really interested in PwC?
'We're basically trying to do what we can to get our name out so everybody knows who we are and what we do,' says Taylor Martin, a former SMU student body president who now works as an information technology consultant for the firm.
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