EY's new Webcasts Target Entrepreneurs
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A new effort by Ernst & Young [1] to reach 35,000 entrepreneurs is designed to promote the firm's new 'Excelerate To Win' program.
EY has partnered with various content providers to present a series of Webcasts [2] called 'Winning Strategies for Fast-Paced Ventures.' The first broadcast, 'Protecting Your Intellectual Property' will be held Oct. 24 on the firm's Web site, with five more scheduled each Tuesday following the initial broadcast.
The firm hopes this new strategic program will help businesses grow for the long term. In fact, the email invitation promoting the Webcast said that 150,000 new businesses begin each year in the United States, with only 20 percent of them surviving.