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Weekly Resources |
Formulas for Success in Family Businesses
Young Farmers Optimistic about the Future of the Family Farm
Small Businesses Saved $6.6 Billion in 2006 Thanks to Advocacy
Electronic Payments Getting More Attention in May
Why Should I Follow You? The Latest Podcast from David Maister
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Firm News |
Focus on J.H. Cohn LLP
Introducing Sage University for Customers, Prospects, &
Business Partners
AACSB International Accreditation Recipients
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Lite News |
Just for Laughs, Student Poet Wins Laugh Factory Contest
Accounting For Earth Day 2006
The Gift of Thank You
More Lite News
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COMMUNICATION TIP: ONLINE PERSONA |
"An online professional profile is today's business calling card.
If you're not found in search results with a positive online
presence, you're just not a player," Tim DeMello, founder and
CEO, Ziggs, and an expert in building professional online
reputations explains. A recent Harris Interactive Poll found that
nearly 1-in-4 people perform online searches prior to meeting a
professional, indicating online personas are valuable and worth
managing.
To understand what your online reputation is, search for your
name using all the major search engines and evaluate the results
displayed. To further enhance your online reputation, be sure
that every online profile, even those on social sites, are clean
and professional. Always include a link to your professional
online profile or business website in your email signature and
any blog entries, as this will help your professional profile
move up in search engine result lists, displacing existing information.
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Hot Topics |
Ignore the Tip Jar but Not the Maid
Top 20 Lifestyle Trends Affecting Global Business
The Gift of Thank You
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Help A Peer |
Sometimes we are unaware of the knowledge we have until we begin to share what we know with others. Can you help a fellow accounting professional in need of advice?
I have a small business client who really fits the SBA profile for a business expansion loan, but is that really the best option? What else can I look into?
Clarence Stouffer, CPA, Oregon
Give your advice now!
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Building a Nest Egg for Your Small Business
A Constant Flow of Hot, New Marketing Ideas
by Allan S. Boress, CPA, CFE
The Ultimate CPA Practice Propulsion Machine -- Referral Systems
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