Press releases can be a powerful brand-building tool and cost you nothing but time. Of course, this does not change one inescapable fact: someone has to write them. Unless you have marketing staff, that someone is probably you.
A workplace reporting relationship that used to be fairly rare is older workers reporting to younger managers. This is a growing phenomenon and will become more prevalent, at least until boomers stop working.
This is part one of four of a "Marketing Your Practice" series.
Websites, which initially served as "glorified business brochures," are no longer acceptable as such. Today, visitors and clients expect much more.
The 2012 Household Financial Planning Survey shows that those who have prepared a personal financial plan feel more confident and report more success managing their money, savings, and investments than those who haven’t.
The sooner we recognize that our interruption-based society is here to stay, the sooner we can embrace and securely put into place measures that ensure we can be at our best for today and for the long run.
Criminal background checks for job applicants have become standard operating procedure for many companies. However, companies that routinely conduct such background checks should look at their current policies and procedures.
Melissa Brogan is hesitant to call the benefits offered at Barnes Dennig "perks." For her, it's a reflection of her firm's culture. Barnes Dennig has an employee- and client-centric culture and boasts a staff retention average of 94 percent.
What would you do if one of your clients won the lottery? We asked several accountants to weigh in with their advice for the lucky Powerball winner, and the tips we received are useful for anyone who receives a windfall, whether it's a lottery win, an inheritance, a big bonus on the job, or a killing in the stock market.
This is the groundbreaking virtual conference that gives you the experience of attending a major national conference without having to travel or leave your office. We're gathering national-caliber speakers from the accounting profession to share their knowledge and insights with you. We promise each session will contain valuable takeaways you can implement in your practice immediately.