Practice Development news April 2011

Practice Development

How to make your blog an effective firm marketing tool

The primary – and only – goal your firm’s blog should have is for it to be a worthwhile marketing vehicle. If it is not, then you shouldn’t bother blogging!
A&A

Making the most of the law firm mixer

Many accounting firms regularly network with law firms and host or attend events with a group of attorneys for the purpose of growing each firm’s or individual’s respective practice. The challenge is how to make these very nice events deliver the results we want.
Practice

Is this dress code professionalism overkill?

If you are thinking about branding or flexibility for your firm’s people, the 43-page new dress code from Swiss bank UBS AG should get your attention.
Practice Development

Accountants as business advisors

Mark Lee, consultant practice editor of our sister site, AccountingWEB.co.uk, and chairman of the Tax Advice Network, offers accountants some food for thought.
A&A

April is Financial Literacy Month; financial fitness programs abound

The end of busy season, when a client's financial position is in clear focus, is the best time to talk about ways to improve their personal and business financial management and results.

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