Practice Development news November 2009

Practice Development

What your customers really want: Seven qualities of customer care

Most people believe that the hardest part of starting and maintaining a successful business is finding the right product or service. In reality, this is hardly ever enough; it is simply the starting point.
Practice

How to be a hero to your clients

"The job of the accountant is to make the client successful and more profitable. As their trusted advisor, it’s the accountant’s responsibility to go the extra mile and help turn obstacles into opportunities for clients."
Practice Development

Web site strategy development: A key decision

When an accounting firm is ready to build its first Web site or upgrade an existing site, the first analysis should be the strategic purpose of the Web site.