Advertise on AccountingWEB

Advertise with AccountingWEB


AccountingWEB reaches accountants, CPAs and financial leaders who access our site and opt-in e-newsletters for the news, features, information and resources they need to manage their practices and serve their clients in a wide range of industries.

Our advertising programs offer a variety of elements and methods which may be combined or used individually as your marketing initiatives dictate. All campaigns include full metrics to measure impact and effectiveness.

We have highlighted below a few of the options for advertising offered by AccountingWEB, Inc.

Our readers are always telling us how they feel about our site. Read what they have to say! If you would like to share your opinion of AccountingWEB.com send us an e-mail and you may see your comments on the site.

AccountingWEB runs several giveaways every year, all of which may be sponsored.
See Examples

Fill out the simple form below to receive more information about advertising on AccountingWEB!
Should you have any comments or questions you may contact us at sales1@accountingweb.com(Fields marked with a Required are required.)


Banner AdvertisingZone Sponsorships
E-NewslettersTest and Measure Package
Featured Resource E-Mails Featured Resource E-Mails
News story In-Text Ads News Service
Themed Supplements All

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Advertising Elements

E-MAIL MARKETING: E-Newsletter Publications:
Regularly delivered opt-in subscriber e-newsletters offer a targeted method of delivering your advertising message. Ads within these publications include are informational in nature and include a combination of text, graphic and links with a "featured link" located separately from the ad itself.

All AccountingWEB News, Feature, and Special Report content delivered via e-newsletter will also be located on the site within the “Zone” associated with the content.  All e-newsletters are always available on the AccountingWEB site under “Past E-Newsletters”

2009 E-NEWSLETTER SELECTIONS:

  • ACCOUNTINGWEB’S Weekly News Analysis – Weekly on Thursdays - 58,000 Opt-In Subscribers
    Includes:  Analysis of the week’s top news, Q&A, Editor’s note

  • IN THE ZONE News and Features – Monthly – 56,000 Opt-In Subscribers
     Includes: Topical monthly reporting on specific areas of interest to the AccountingWEB Readers

    Each month:
              
    • IN THE ZONE:  Tax Zone
    •                        
    • IN THE ZONE:  Corporate Accounting Zone
    •                        
    • IN THE ZONE:  Education Zone
    •                        
    • IN THE ZONE:  Quickbooks Zone


  • IN THE ZONE Special Reports - 2X Plus - Monthly on Fridays– 58,000 Opt-In Subscribers
    Includes: Specific Topics explored within the Zones.  See Listing
JANUARY
Temporary Staffing/Recruiting
Forensic Accounting
JULY
Celebrity Update
Peer Review
FEBRUARY
Human Resource Issues
Retirement Planning/Long Term Care
AUGUST
Identity Theft
Ethics
MARCH 
Telecommuting - Tech Advances, Issues
Stress-Busters
SEPTEMBER 
Payroll Software Review
Business Travel
APRIL 
Business Valuation 
Accountants as Financial Planners
OCTOBER 
Managing a Payroll Practice
Professional Liability Insurance
MAY 
CPE Preview
Paperless Office/Document Management
NOVEMBER
Tax Software Review
CPE – Last Minute
JUNE 
Software as a Service
Streamlined Sales Tax Project
DECEMBER
Marketing Accounting Services
Tech and Accounting Firms


FEATURED RESOURCE E-MAIL:
62,000 Opt-In Subscribers. Launches as scheduled. A stand-alone, vendor-exclusive direct e-mail sent to subscribers who have opted-in to receive your offers.


SITE MARKETING:

ROS Banners:
Banners are available in a variety of sizes and positions throughout our site for maximum exposure. All available banners adhere to IAB standards.

In-Text Ads within News Stories:
In-text ads are embedded within news stories following the lead paragraph, with one advertiser per article. The ad continually rotates into the newly posted stories, thus always delivering fresh positioning for maximum impact. Formatted as a 250 x 250 banner.

Zone Sponsorships:
Zones are specific areas of interest for our readers. They include Tax Zone, IT Zone, Office Accounting Zone, Excel Zone, Education Zone and Corporate Accounting Zone. Sponsorships are available.

Bloggers Crew Sponsorship:
Our team of bloggers update their content frequently, offering practical and provocative information and opinion on a wide range of accounting related subjects including IT and tech issues, tax, marketing for accounting practices and small business, education, customer relationship management, and more. Sponsorships are available.

Many additional sponsorships and tie-ins are available including quizzes, games, employment, RSS feed and more!


CUSTOMIZED CAMPAIGNS

AccountingWEB will customize a campaign for specifically for your marketing initiatives or you may choose from the following popular package programs:
  • Test and Measure Package - a combination program at a reduced price for new advertisers.
  • Lead Generation Package - a specialized campaign focused on lead generation over a 2 - 4 week period.
  • ROI Package - an extended package that is designed as a follow-up to the "Test and Measure Package.

News Service - AccountingWEB provides e-newsletter services for companies and state CPA societies. For more information, contact Rob Nance, Publisher. Click here to read a letter from a happy customer, the Texas Society of Certified Public Accountants.

Diane Williams
AccountingWEB Sales Manager
dwilliams@accountingweb.com
866.688.1678 x.17


2009 AccountingWEB Editorial Calendar
DateTopic
January 8, 15, 22, 29ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS
January 7IN THE ZONE: EXCEL ZONE
January 13IN THE ZONE: QuickBooks ZONE
January 16EDUCATION ZONE SPECIAL REPORT: Temporary Staffing/Recruitment
January 21IN THE ZONE: TAX ZONE
January 27IN THE ZONE: EDUCATION ZONE
January 30CORPORATE ACCOUNTING ZONE SPECIAL REPORT: Forensic Accounting
February 5, 12, 19, 26ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS
February 4IN THE ZONE: IT ZONE
February 10IN THE ZONE: QuickBooks Zone
February 13CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Human Resources Issues
February 18IN THE ZONE: TAX ZONE
February 24IN THE ZONE: EDUCATION ZONE
February 27CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Retirement Long Term Care
March 5, 12, 19, 26ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS
March 4BLOGGERS CREW SPECIAL REPORT
March 10IN THE ZONE: QuickBooks ZONE
March 13IT ZONE SPECIAL REPORT – Tools for Telecommuting
March 18TAX ZONE Supplement
March 24IN THE ZONE: EDUCATION ZONE
March 27TAX ZONE SPECIAL REPORT – Stress Busters
April 2, 9, 16, 23, 30ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS
April 1CORPORATE ACCOUNTING ZONE SPECIAL REPORT – How Businesses Run
April 7IN THE ZONE: QuickBooks ZONE
April 10CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Business Valuations
April 21GUEST ARTICLES SPECIAL REPORT
April 24CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Firm Operations
April 28IN THE ZONE: TAX ZONE
May 7, 14, 21, 28ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS
May 5IN THE ZONE: QuickBooks ZONE
May 8EDUCATION ZONE SPECIAL REPORT - CPE Preview
May 13IT ZONE SPECIAL REPORT - WEB 2.0
May 19EDUCATION ZONE SPECIAL REPORT – Accountants as Financial Planners
May 22CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Paperless Off/Document Mgt.
May 27IN THE ZONE: TAX ZONE
June 4, 11, 18, 25ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS
June 5IT ZONE SPECIAL REPORT – Software As A Service
June  9IN THE ZONE: QuickBooks Zone
June 10IN THE ZONE: OFFICE ACCOUNTING
June 16IN THE ZONE: CORPORATE ACCOUNTING ZONE
June 19TAX ZONE SPECIAL REPORT – Streamlined Sales Tax Project
June 24IN THE ZONE: TAX ZONE
June 30IN THE ZONE: EDUCATION ZONE
July 2, 9, 16, 23, 30ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS
July 7IN THE ZONE: QuickBooks ZONE
July 17CELEBRITY UPDATE SPECIAL REPORT
July 22IN THE ZONE: TAX ZONE
July 28IN THE ZONE: EDUCATION ZONE
July 31CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Peer Review
August 6, 13, 20, 27ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS
August 5BLOGGERS CREW SPECIAL REPORT
August 11IN THE ZONE: QuickBooks ZONE
August 14CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Identity Theft
August 19IN THE ZONE: TAX ZONE
August 25IN THE ZONE: EDUCATION ZONE
August 28CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Ethics
Sept. 3, 10, 17, 24ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS
Sept. 8IN THE ZONE: QuickBooks ZONE
Sept. 11TAX ZONE SPECIAL REPORT – Payroll Software/Service Review
Sept. 16IN THE ZONE: TAX ZONE
Sept. 22IN THE ZONE: EDUCATION ZONE
Sept. 25CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Business Travel
Sept. 30GUEST ARTICLES SPECIAL REPORT
October 1, 8, 15, 22, 29ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS
October 6IN THE ZONE: QuickBooks ZONE
October 9TAX ZONE SPECIAL REPORT – Managing a Payroll Practice
October 14IT ZONE SPECIAL REPORT - Your Firm’s Website
October 20IN THE ZONE: EDUCATION ZONE
October 23CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Professional Liability Insurance
October 28IN THE ZONE: TAX ZONE
November 5, 12, 19, 25ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS
November 6TAX ZONE SPECIAL REPORT – Tax Software Review
November 10IN THE ZONE: QuickBooks ZONE
November 17IN THE ZONE: CORPORATE ACCOUNTING ZONE
November 20EDUCATION ZONE SPECIAL REPORT - CPE – Last Minute Review
November 24IN THE ZONE: TAX ZONE
December 3, 10, 17, 23, 31ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS
December 4CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Marketing Accounting Services
December 8IN THE ZONE: QuickBooks ZONE
December 15IN THE ZONE: EDUCATION ZONE
December 18IT ZONE SPECIAL REPORT – Tech and Accounting Firms
December 22IN THE ZONE: TAX ZONE
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