Advertise on AccountingWEB
Advertise with AccountingWEB
AccountingWEB reaches accountants, CPAs and financial leaders who access our site and opt-in e-newsletters for the news, features, information and resources they need to manage their practices and serve their clients in a wide range of industries.
Our advertising programs offer a variety of elements and methods which may be combined or used individually as your marketing initiatives dictate. All campaigns include full metrics to measure impact and effectiveness.
We have highlighted below a few of the options for advertising offered by AccountingWEB, Inc.
Our readers are always telling us how they feel about our site. Read what they have to say! If you would like to share your opinion of AccountingWEB.com send us an e-mail and you may see your comments on the site.
AccountingWEB runs several giveaways every year, all of which may be sponsored.
See Examples
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Advertising Elements
E-MAIL MARKETING: E-Newsletter Publications:Regularly delivered opt-in subscriber e-newsletters offer a targeted method of delivering your advertising message. Ads within these publications include are informational in nature and include a combination of text, graphic and links with a "featured link" located separately from the ad itself.
All AccountingWEB News, Feature, and Special Report content delivered via e-newsletter will also be located on the site within the “Zone” associated with the content. All e-newsletters are always available on the AccountingWEB site under “Past E-Newsletters”
2009 E-NEWSLETTER SELECTIONS:
- ACCOUNTINGWEB’S Weekly News Analysis – Weekly on Thursdays - 58,000 Opt-In Subscribers
Includes: Analysis of the week’s top news, Q&A, Editor’s note - IN THE ZONE News and Features – Monthly – 56,000 Opt-In Subscribers
Includes: Topical monthly reporting on specific areas of interest to the AccountingWEB Readers
Each month:- IN THE ZONE: Tax Zone
- IN THE ZONE: Corporate Accounting Zone
- IN THE ZONE: Education Zone
- IN THE ZONE: Quickbooks Zone
- IN THE ZONE Special Reports - 2X Plus - Monthly on Fridays– 58,000 Opt-In Subscribers
Includes: Specific Topics explored within the Zones. See Listing
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JANUARY Temporary Staffing/Recruiting Forensic Accounting |
JULY Celebrity Update Peer Review |
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FEBRUARY Human Resource Issues Retirement Planning/Long Term Care |
AUGUST Identity Theft Ethics |
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MARCH Telecommuting - Tech Advances, Issues Stress-Busters |
SEPTEMBER Payroll Software Review Business Travel |
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APRIL Business Valuation Accountants as Financial Planners |
OCTOBER Managing a Payroll Practice Professional Liability Insurance |
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MAY CPE Preview Paperless Office/Document Management |
NOVEMBER Tax Software Review CPE – Last Minute |
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JUNE Software as a Service Streamlined Sales Tax Project |
DECEMBER Marketing Accounting Services Tech and Accounting Firms |
FEATURED RESOURCE E-MAIL:
62,000 Opt-In Subscribers. Launches as scheduled. A stand-alone, vendor-exclusive direct e-mail sent to subscribers who have opted-in to receive your offers.
SITE MARKETING:
ROS Banners:Banners are available in a variety of sizes and positions throughout our site for maximum exposure. All available banners adhere to IAB standards.
In-Text Ads within News Stories:
In-text ads are embedded within news stories following the lead paragraph, with one advertiser per article. The ad continually rotates into the newly posted stories, thus always delivering fresh positioning for maximum impact. Formatted as a 250 x 250 banner.
Zone Sponsorships:
Zones are specific areas of interest for our readers. They include Tax Zone, IT Zone, Office Accounting Zone, Excel Zone, Education Zone and Corporate Accounting Zone. Sponsorships are available.
Bloggers Crew Sponsorship:
Our team of bloggers update their content frequently, offering practical and provocative information and opinion on a wide range of accounting related subjects including IT and tech issues, tax, marketing for accounting practices and small business, education, customer relationship management, and more. Sponsorships are available.
Many additional sponsorships and tie-ins are available including quizzes, games, employment, RSS feed and more!
CUSTOMIZED CAMPAIGNS
AccountingWEB will customize a campaign for specifically for your marketing initiatives or you may choose from the following popular package programs:- Test and Measure Package - a combination program at a reduced price for new advertisers.
- Lead Generation Package - a specialized campaign focused on lead generation over a 2 - 4 week period.
- ROI Package - an extended package that is designed as a follow-up to the "Test and Measure Package.
News Service - AccountingWEB provides e-newsletter services for companies and state CPA societies. For more information, contact Rob Nance, Publisher. Click here to read a letter from a happy customer, the Texas Society of Certified Public Accountants.
Diane Williams
AccountingWEB Sales Manager
dwilliams@accountingweb.com
866.688.1678 x.17
| Date | Topic |
| January 8, 15, 22, 29 | ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS |
| January 7 | IN THE ZONE: EXCEL ZONE |
| January 13 | IN THE ZONE: QuickBooks ZONE |
| January 16 | EDUCATION ZONE SPECIAL REPORT: Temporary Staffing/Recruitment |
| January 21 | IN THE ZONE: TAX ZONE |
| January 27 | IN THE ZONE: EDUCATION ZONE |
| January 30 | CORPORATE ACCOUNTING ZONE SPECIAL REPORT: Forensic Accounting |
| February 5, 12, 19, 26 | ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS |
| February 4 | IN THE ZONE: IT ZONE |
| February 10 | IN THE ZONE: QuickBooks Zone |
| February 13 | CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Human Resources Issues |
| February 18 | IN THE ZONE: TAX ZONE |
| February 24 | IN THE ZONE: EDUCATION ZONE |
| February 27 | CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Retirement Long Term Care |
| March 5, 12, 19, 26 | ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS |
| March 4 | BLOGGERS CREW SPECIAL REPORT |
| March 10 | IN THE ZONE: QuickBooks ZONE |
| March 13 | IT ZONE SPECIAL REPORT – Tools for Telecommuting |
| March 18 | TAX ZONE Supplement |
| March 24 | IN THE ZONE: EDUCATION ZONE |
| March 27 | TAX ZONE SPECIAL REPORT – Stress Busters |
| April 2, 9, 16, 23, 30 | ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS |
| April 1 | CORPORATE ACCOUNTING ZONE SPECIAL REPORT – How Businesses Run |
| April 7 | IN THE ZONE: QuickBooks ZONE |
| April 10 | CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Business Valuations |
| April 21 | GUEST ARTICLES SPECIAL REPORT |
| April 24 | CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Firm Operations |
| April 28 | IN THE ZONE: TAX ZONE |
| May 7, 14, 21, 28 | ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS |
| May 5 | IN THE ZONE: QuickBooks ZONE |
| May 8 | EDUCATION ZONE SPECIAL REPORT - CPE Preview |
| May 13 | IT ZONE SPECIAL REPORT - WEB 2.0 |
| May 19 | EDUCATION ZONE SPECIAL REPORT – Accountants as Financial Planners |
| May 22 | CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Paperless Off/Document Mgt. |
| May 27 | IN THE ZONE: TAX ZONE |
| June 4, 11, 18, 25 | ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS |
| June 5 | IT ZONE SPECIAL REPORT – Software As A Service |
| June 9 | IN THE ZONE: QuickBooks Zone |
| June 10 | IN THE ZONE: OFFICE ACCOUNTING |
| June 16 | IN THE ZONE: CORPORATE ACCOUNTING ZONE |
| June 19 | TAX ZONE SPECIAL REPORT – Streamlined Sales Tax Project |
| June 24 | IN THE ZONE: TAX ZONE |
| June 30 | IN THE ZONE: EDUCATION ZONE |
| July 2, 9, 16, 23, 30 | ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS |
| July 7 | IN THE ZONE: QuickBooks ZONE |
| July 17 | CELEBRITY UPDATE SPECIAL REPORT |
| July 22 | IN THE ZONE: TAX ZONE |
| July 28 | IN THE ZONE: EDUCATION ZONE |
| July 31 | CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Peer Review |
| August 6, 13, 20, 27 | ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS |
| August 5 | BLOGGERS CREW SPECIAL REPORT |
| August 11 | IN THE ZONE: QuickBooks ZONE |
| August 14 | CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Identity Theft |
| August 19 | IN THE ZONE: TAX ZONE |
| August 25 | IN THE ZONE: EDUCATION ZONE |
| August 28 | CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Ethics |
| Sept. 3, 10, 17, 24 | ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS |
| Sept. 8 | IN THE ZONE: QuickBooks ZONE |
| Sept. 11 | TAX ZONE SPECIAL REPORT – Payroll Software/Service Review |
| Sept. 16 | IN THE ZONE: TAX ZONE |
| Sept. 22 | IN THE ZONE: EDUCATION ZONE |
| Sept. 25 | CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Business Travel |
| Sept. 30 | GUEST ARTICLES SPECIAL REPORT |
| October 1, 8, 15, 22, 29 | ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS |
| October 6 | IN THE ZONE: QuickBooks ZONE |
| October 9 | TAX ZONE SPECIAL REPORT – Managing a Payroll Practice |
| October 14 | IT ZONE SPECIAL REPORT - Your Firm’s Website |
| October 20 | IN THE ZONE: EDUCATION ZONE |
| October 23 | CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Professional Liability Insurance |
| October 28 | IN THE ZONE: TAX ZONE |
| November 5, 12, 19, 25 | ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS |
| November 6 | TAX ZONE SPECIAL REPORT – Tax Software Review |
| November 10 | IN THE ZONE: QuickBooks ZONE |
| November 17 | IN THE ZONE: CORPORATE ACCOUNTING ZONE |
| November 20 | EDUCATION ZONE SPECIAL REPORT - CPE – Last Minute Review |
| November 24 | IN THE ZONE: TAX ZONE |
| December 3, 10, 17, 23, 31 | ACCOUNTINGWEB’S WEEKLY NEWS ANALYSIS |
| December 4 | CORPORATE ACCOUNTING ZONE SPECIAL REPORT – Marketing Accounting Services |
| December 8 | IN THE ZONE: QuickBooks ZONE |
| December 15 | IN THE ZONE: EDUCATION ZONE |
| December 18 | IT ZONE SPECIAL REPORT – Tech and Accounting Firms |
| December 22 | IN THE ZONE: TAX ZONE |
