Jun 22nd 2012
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Rick Richardson, managing partner of Richardson Media & Technologies LLC, and John Jantsch, president of Duct Tape Marketing, will be the keynote speakers at the 2012 Boomer Technology Circles Summit August 20-21, 2012, at the Westin Crown Center in Kansas City, Missouri.
Richardson will provide attendees with his vision of both the short- and longer-term future for technology, including technologies important to the accounting profession. Topics will include a review of prior year predictions, what major market companies are doing and how their actions will affect the industry, along with current trends in hardware, software, and communications. Richardson will also discuss emerging technologies that will bring those trends into reality.
Prior to forming Richardson Media & Technologies, he had a twenty-eight-year career in technology with Ernst & Young, the last twelve years of which he served as National Director of Technology.
Jantsch will walk attendees through the process of developing and discovering a marketing strategy to act as a foundation for all marketing related activities, decisions, and campaigns. He also will highlight ways to develop internal marketing strategies to increase communication and buy in within the firm.
Jantsch has been called the "World's Most Practical Small Business Expert" for consistently delivering real-world, proven small business marketing ideas and strategies. He is a marketing consultant, award-winning social media publisher, and best-selling author of Duct Tape Marketing and The Referral Engine. Jantsch is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network, which trains and licenses small business marketing consultants around the world.
The Boomer Technology Circles assist firms with bridging the gap between technology and practice management and accelerating their progress through thought leadership and peer accountability. For more information, please visit their website.
Boomer Consulting, Inc. provides consulting services to hundreds of CPA firms. The company's unique and powerful solutions target five areas critical to a firm's success: leadership and management, client development, talent development, technology, and compensation. For more information, visit the Boomer website.