BizActions, a provider of B2B e-mail newsletters for CPAs, announced the release of Inbox Insight, the newest addition to its integrated platform. This module allows system users to preview the rendering of e-communications across e-mail applications, including multiple versions of Outlook, AOL, and Gmail.
The module is designed to help ensure proper formatting across email programs, which will ultimately help to boost deliverability and open- and click-thru rates.
"Our main goal is always to increase the value of our platform for customers," said Barry Friedman, CEO at BizActions. "With Inbox Insight, users can perform tests on how their e-communications appear within a recipient's inbox. For e-mail applications that render poorly, the module will highlight unaccepted HTML code in red so users can fix the issue."
The module provides users with access to a Results screen where they can review the layout of
e-communications within select e-mail programs. Users can opt to test communications in up to 12 different e-mail applications. BizActions offers users three free tests for up to three e-mail applications. Users can purchase tests in bundles thereafter.
Inbox Insight was launched May 24, 2010. More information can be obtained at www.bizactions.com.
About BizActions, LLC:
Headquartered outside of Washington, D.C., BizActions provides professional service firms with customized, content-rich e-mail newsletters and a host of other helpful SaaS applications to improve communication efforts with clients, prospects, partners, and team members. Delivered through an innovative and powerful electronic business development platform, BizActions easy-to-use integrated suite of applications helps firms generate new business, increase name recognition, enhance cross-sales opportunities, and position themselves as experts. For more information on BizActions visit BizActions.com or call (866) 240-8477.