Just read The LinkedIn Blog post called Announcing: LinkedIn Intro. In a nutshell, they recognized they needed to do something to improve the usability of the connection request emails that you get.
Here is the downside: initially, it only works on the iPhone Mail app. For those of us who like a little freedom and have an Android phone, we are going to have to wait.
Upside: these blind connection requests now have a lot more information, such as job title and company. It will also have some interactivity, such as some links to the person and who you are connected to them.
As the post mentions, four years ago less than 4% of emails were read on mobile. Today, it is about 50%. Smart move. Too bad it is only available for iOS right now.
If you've got an iPhone and you experience one of these new and improved connection requests emails, please comment and let me know about you. I have to wait a while to experience it.