As busy season winds down and everyone pauses to catch their breath, it will become obvious that the local mid-size firms that have been active in the community, positioning their partners and staff as thought leaders, and demonstrating a distinguishing expertise, will more likely be the ones to have a full pipeline.
It is time for you to catch up! No matter what your firm size is, you must find a way to showcase what they do exceedingly well so that existing clients and new prospects have a compelling reason to do business with you. Is it your hand-holding approach, your cost effective fees, the convenience offered by your multiple offices, or a niche expertise that realy stands out.
I suggest you get together and hold a one-day strategic meeting - and think about where your best opportunities lie. Then create aplan to keep you on target! Let me know how this works for you.