Practice Development

Forget the Yellow Pages, the best way to find new clients is via referrals; but finding more people to recommend you means more networking.

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A second annual survey of companies sponsoring online communities shows signs of increasing maturation as enterprises continue to invest in social media tools and online communities.

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For Domino’s Pizza, speedy delivery was more than a promise—it was a guarantee: 30 minutes or it’s free. When executives at the pizza chain coined the marketing campaign, they probably didn’t think about potential legal ramifications.

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The following is a list of items that owners and managers of low-income housing tax credit projects can look into now to help ensure reporting deadlines are met and to minimize the disruption to your day to day operations.

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There is a new technology available that brings the local accounting professionals back into the game, especially when offering QuickBooks training to their own clients.

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How does a CPA firm market during these challenging times? How does it preserve value? And how can it emerge from this crisis stronger (and wiser) than before?

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Marketing when busy with client work is a challenge for both beginning and experienced professional service providers.

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Most people believe that the hardest part of starting and maintaining a successful business is finding the right product or service. In reality, this is hardly ever enough; it is simply the starting point.

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"The job of the accountant is to make the client successful and more profitable. As their trusted advisor, it’s the accountant’s responsibility to go the extra mile and help turn obstacles into opportunities for clients."

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