A Real Revolutionary

What would you think of a company that had the following characteristics and beliefs?

  • No official structure, organization chart, no business plan, or company strategy; no mission statement, long-term budget, fixed CEO or human resources department (don't need a mother and father of everyone in the company); no career plans, job descriptions; no one approves reports or expense accounts, and supervision or monitoring of workers is rare indeed.
  • Instead of dictating [our company's] identity, [we] let our employees shape it with their individual efforts, interests, and initiatives.
  • On-the-job democracy isn't just a lofty concept, but a better way to do things. ...People are considered adults in their private lives, at the bank, at their children's schools, with family and among friends--so why are they suddenly treated like adolescents at work? Why can't workers be involved in choosing their own leaders? Why shouldn't they manage themselves? Why can't they speak up--challenge, question, share information openly?
  • If we have a cardinal strategy that forms the bedrock for all these practices, it may be this: Ask why. Ask it all the time, and always ask it three times in a row.
  • We have been known to place ads reading: "We have no opening but apply anyway. Come and talk about what you might do for us, and how we might create a position for you."
  • [The company's] Lost In Space program, assumes young recruits don't know what they want to do with their lives. So do what you want, move where you want, go where your interests take you. At the end of year, anyone you've worked for can offer you a job.
  • Telling people that the company trusts them and then auditing them makes it impossible for them to feel secure. ...We don't require expense accounts because of what they say about character. We've learned that peer control is as effective as reporting and auditing. ...Even in cases of fraud, we shun audits or policing procedures because we feel that responsibility and peer interest are stronger than any internal controls (and that was before the collapse of Arthur Andersen, the king of audits and controls!).
  • Most people flourish under freedom, flexibility, and responsibility. Most who have left [the company] have been managers.
  • No management works quite like self-management. And working at [the company] means self-managing as much as possible. It isn't nearly as frightening as it sounds. In the end, it's self-interest at work. It requires conceding that managers don't--and can't--know the best way to do everything. People who are motivated by self-interest will find solutions that no once else can envision. They see the world in their own unique way--one that others often overlook.
  • The world desperately needs an "Age of Wisdom," and workplaces would be an inspiring place to start. At [the company] we have little to teach and even less to "sell" in a packaged form. We're just a living experiment in eliminating boredom, routine, and exasperating regulations--an exploration of motivation and passion to free workers from corporate oppression. Our goal is helping people tap their `reservoir of talent' and find equilibrium among love, liberty and work. ...Once people learn to do that...I know we'll be alright.

After a speech the owner of this company gave, he was asked, "...Can you please tell us what planet you're from?"

These beliefs defiantly challenge the conventional wisdom of management practices. I'd love for the recent author of a letter to the editor of the Journal of Accountancy to read this. If he thinks timesheets are necessary for control, he's deluding himself.

The above forces us to challenge nearly everything we think we know about how to properly run an organization. This 50-year old company, by the way, employs 3,000 people in three countries (some of them union members); engages in manufacturing, professional services, and high-tech software; and had revenues of $160 million in 2001--up from $35 million in 1994. If you had invested $100,000 in this company 20 years ago, it would now be worth almost $6 million.

When I discuss this company in presentations, I am met with a staring ovation of disbelief. This visionary leader knew what type of future he wanted for his company, and he was willing to pay the price to achieve it.

Is this the type of firm--and leadership--you would want one of your children to work for?

In the spirit of adventure and curiosity, I implore you to read the two books by Ricardo Semler and discover for yourself the possibilities of creating a better future: Maverick: The Success Story Behind the World's Most Unusual Workplace; and The Seven-Day Weekend: A Better Way to Work in the 21st Century.

If you'd like to see Ricardo Semler for yourself, watch this presentation at MIT World (about 48 minutes).

Meet a real revolutionary who doesn't just talk about the pace of change; he creates it everyday. There are many lessons here for professional knowledge firms.

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VeraSage Institute is the most revolutionary think tank for professional knowledge firms-we challenge the professions to break free of practice methods that hurt the professions, undermine their purposes, and fail their clients. Among our quests: burying the billable hour and archaic timesheets; pricing on purpose; recognizing that professionals are knowledge workers, not machines; and improving the professions for posterity.

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Bloggers crew

Steve Knowles has spent 25 years in business and practice in the UK, but he also worked in the states and the years haven't dulled his way of seeing an alternative view to everyone else, and every day is a new adventure.


Joel M. Ungar, CPA is a lifelong resident of the Detroit area and a graduate of The University of Michigan. He is a principal with Silberstein Ungar, PLLC, a Top 15 auditor of SEC public reporting companies.


Allan Boress, CPA, with over 25 years as a practitioner and consultant to the accounting profession. Mr. Boress is the author of 12 published books in 6 different languages, including a best-seller, The "I-Hate-Selling" Book.


Larry Perry, CPA, CPA Firm Support Services, LLC, is the author of accounting and auditing manuals, author and presenter of live staff training seminars, and author of webcast and self-study CPE programs. He blogs about small audits, reviews, and compilations.

Sandra Wiley, COO and Shareholder, is ranked by Accounting Today as one of the 100 Most Influential People in Accounting as a result of her prominent role as an industry expert on HR and training as well as influence as a management and planning consultant. She is also a founding member of The CPA Consultant's Alliance. Sandra is a certified Kolbe™ trainer who advises firms on building balanced teams, managing employee conflict and hiring staff.

Maria Calabrese, CIR, Human Resources manager for Fazio, Mannuzza, Roche, Tankel, LaPilusa, LLC in Cranford, New Jersey, Maria's topics revolve around the world of: Mentoring, Performance management, and The "Y Generation," a.k.a. "The whY generation".


William Brighenti is a CPA, Certified QuickBooks ProAdvisor, and Certified [Business] Valuation Analyst, operating an accounting, tax, and QuickBooks consulting firm in Hartford, Connecticut, Accountants CPA Hartford.


Ken Garen, CPA, is the co-founder and President of Universal Business Computing Company (www.ubcc.com), a software development firm of high-volume, high-productivity accounting and payroll technology.


Eva Rosenberg, MBA, EA, is the publisher of TaxMama.com, and author of the weekly syndicated Ask TaxMama column. She provides answers to tax questions from taxpayers and tax professionals worldwide.


Amy Vetter, CPA, CITP is the CPA Programs Leader for Intacct Corporation responsible for leading the CPA/BPO Partners nationally.

Brian Strahle is the owner of LEVERAGE SALT, LLC where he provides state and local tax technical services to accounting firms, law firms and tax research organizations across the United States. He also writes a weekly column in Tax Analysts State tax Notes entitled, "The SALT Effect." For more info, visit his website: www.leveragestateandlocaltax.com
Scott H. Cytron, ABC, is president of Cytron and Company, known for helping companies and organizations improve their bottom line through a hybrid of strategic public relations, communications, marketing programs and top-notch client service. An accredited consultant, Scott works with companies, organizations and individuals in professional services (accounting, finance, medical, legal, engineering), high-tech and B2B/B2C product/service sales.

Rita Keller is a nationally known CPA firm management consultant, speaker, author, mentor and blogger. She has over 30 years hands-on experience in CPA firm management, marketing, technology and administrative operations.

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Sue Anderson has 30 years of experience in continuing education for accountants. Currently she is the program director for online CPE provider CPE Link.


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