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The Complete Small Business Blog

A blog by artisticbaby

Anita writes about small business issues, including: the realities of running a business; finance and operations; technology for businesses; marketing; developments in the marketplace. There more on her site, Small Business Trends.


On Checking Out the Competition

04/02/2008 - 02:02 - 1241 reads

Somebody emailed me a blog post with a title I simply couldn't ignore:

(Legal) Espionage: 20 Creative Ways to Research your Industry Competitors

It's actually a pretty decent list of ways to gather market intelligence about your competition. There's nothing illegal or even shady about them. The intelligence gathering methods range from such techniques as "visit your competitors' websites" to "attend trade shows" to "watch your competitors' advertisements."

Some of the methods may seem obvious.

Read more

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