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How Smart is the Average Investor?

Back to blog homepage for: Gail Perry - Voice of the Editor
How smart is the average investor? Inquiring minds at the SEC want to know. One of the mandates of the Dodd-Frank bill is to improve the timing, content, and format of disclosures to investors regarding financial intermediaries, investment products, and investment services. While that all seems important and even necessary, one shouldn't lose sight of the fact that there needs to be a focus on reminding investors that investing is a risk, and all the best practices in the world aren't going to change that.

We live in a finger-pointing society, and Dodd-Frank follows in that grand tradition, not only hoping to educate investors, but perhaps setting up opportunities to give investors someone to blame when their investments go sour. I'm keeping fingers crossed that we're not headed in this direction.


Reader comments
What happened to our financial system should never happen again. So far no one has gone to jail or even given back their bonuses. Much of Dodd- Frank is patterned after the insurance laws in NY and NJ. People object but never say exactly what they object to. We need more than regulation is bad. It is not.
Posted by William Paolino from nyack on Jan 27, 2012 - 10:14 am
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About This Blogger
Gail Perry is Editor-in-Chief at Sift Media US, Inc., and oversees the content on the Sift sites: AccountingWEB.com and GoingConcern.com. She also speaks at many accounting events, trade shows, and webinars. Perry is the author of 30 books including Mint.com For Dummies, The Complete Idiot's Guide to Doing Your Income Taxes, and Surviving Financial Downsizing: A Practical Guide to Living Well on Less Income. She teaches an online personal finance course and maintains a small tax practice.

Perry is a graduate of Indiana University where she got a bachelors degree in journalism. She returned to school to study accounting at Illinois State University, passed the CPA exam (in one sitting!), and worked for Deloitte in the Chicago tax department. She also taught a college-level introductory accounting class and was on staff at the Indiana CPA Society as a computer applications instructor. Gail was a contributing editor for Accounting Today magazine for five years before taking over the helm at AccountingWEB.