Chicago CPAs Reach Out to Community
CPA firm Blackman Kallick Plante Moran is raising the visibility of nonprofits in the Chicago area by hosting a competition for a $25,000 contribution. To celebrate its recent merger and to give back to the community, the firm has encouraged Chicagoland charities to introduce themselves and describe how they will use the money if they win the competition. The 20 organizations receiving the most votes will continue to a second round of voting, and then the top 10 charities will continue to a final round. Anyone can vote, and you can vote as often as you want.
The accounting firm is not only raising the visibility of nonprofits – it is raising its own visibility in a very positive way. This is a creative way to connect with the community on multiple levels. Think about how you can do something similar in your town. The contribution doesn't have to be $25,000. It doesn't even have to be money. Maybe your local charities could compete for your time to help with their projects or to provide financial or tax planning assistance to the group that it serves. Make your local newspapers, radios, and television stations know about your plan in addition to using social media to spread the word. Make this summer count in a new way!
The accounting firm is not only raising the visibility of nonprofits – it is raising its own visibility in a very positive way. This is a creative way to connect with the community on multiple levels. Think about how you can do something similar in your town. The contribution doesn't have to be $25,000. It doesn't even have to be money. Maybe your local charities could compete for your time to help with their projects or to provide financial or tax planning assistance to the group that it serves. Make your local newspapers, radios, and television stations know about your plan in addition to using social media to spread the word. Make this summer count in a new way!
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Gail Perry is Publisher at Sift Media US, Inc. and oversees the content on the Sift websites, AccountingWEB.com and GoingConcern.com. She has been the editor-in-chief at Sift Media US since 2007, overseeing the content on AccountingWEB.
Perry is a CPA and a former senior tax accountant with Big Four firm Deloitte. She maintains a small tax practice, she is a personal finance instructor, and the author of thirty books, including Surviving Financial Downsizing: A Practical Guide to Living Well on Less Income (Adams Media); QuickBooks on Demand (Que); Excel 2007 Macros Made Easy (McGraw Hill); The Complete Idiot's Guide to Doing Your Income Taxes (Alpha/MacMillan); and, most recently, Mint.com for Dummies (John Wiley & Sons). In addition, she is a former columnist for the Indianapolis Star and Indianapolis News daily newspapers.
Perry is a nationally recognized speaker who advises public accountants on using Internet tools to improve their accounting practices. She also taught a college-level introductory accounting class and was on staff at the Indiana CPA Society as a computer applications instructor. For five years, she was a contributing editor for Accounting Today magazine before taking over the helm at AccountingWEB.
Perry is a graduate of Indiana University where she earned a bachelor’s degree in journalism. She returned to school to study accounting at Illinois State University, passed the CPA exam (in one sitting!), and worked for Deloitte in the Chicago tax department.
Gail has been named one of the 25 Most Powerful Women in Accounting by CPA Practice Advisor magazine and the American Society of Women Accountants.
Perry is a CPA and a former senior tax accountant with Big Four firm Deloitte. She maintains a small tax practice, she is a personal finance instructor, and the author of thirty books, including Surviving Financial Downsizing: A Practical Guide to Living Well on Less Income (Adams Media); QuickBooks on Demand (Que); Excel 2007 Macros Made Easy (McGraw Hill); The Complete Idiot's Guide to Doing Your Income Taxes (Alpha/MacMillan); and, most recently, Mint.com for Dummies (John Wiley & Sons). In addition, she is a former columnist for the Indianapolis Star and Indianapolis News daily newspapers.
Perry is a nationally recognized speaker who advises public accountants on using Internet tools to improve their accounting practices. She also taught a college-level introductory accounting class and was on staff at the Indiana CPA Society as a computer applications instructor. For five years, she was a contributing editor for Accounting Today magazine before taking over the helm at AccountingWEB.
Perry is a graduate of Indiana University where she earned a bachelor’s degree in journalism. She returned to school to study accounting at Illinois State University, passed the CPA exam (in one sitting!), and worked for Deloitte in the Chicago tax department.
Gail has been named one of the 25 Most Powerful Women in Accounting by CPA Practice Advisor magazine and the American Society of Women Accountants.
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