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Read the November, 2009 Accounting Marketer's Update:
AccountingWEB Readership is Booming -
Request Your 2010 Media Pack Now!


AccountingWEB reaches accountants, CPAs and financial leaders who access our site and opt-in e-newsletters for the news, features, information and resources they need to manage their practices and serve their clients in a wide range of industries.

Our advertising programs offer a variety of elements and methods which may be combined or used individually as your marketing initiatives dictate. All campaigns include full metrics to measure impact and effectiveness.

We have highlighted below a few of the options for advertising offered by AccountingWEB, Inc.

Our readers are always telling us how they feel about our site. Read what they have to say! If you would like to share your opinion of AccountingWEB.com send us an e-mail and you may see your comments on the site.

AccountingWEB runs several giveaways every year, all of which may be sponsored. See Examples

Fill out the simple form below to receive more information about advertising on AccountingWEB!
Should you have any comments or questions you may contact us at sales1@accountingweb.com or complete the form below. Fields marked with a Required are required.

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Advertising Elements

E-MAIL MARKETING: E-Newsletter Publications:
Regularly delivered opt-in subscriber e-newsletters offer a targeted method of delivering your advertising message. Ads within these publications include are informational in nature and include a combination of text, graphic and links with a "featured link" located separately from the ad itself.

All AccountingWEB News, Feature, and Special Report content delivered via e-newsletter will also be located on the site within the “Zone” associated with the content. All e-newsletters are always available on the AccountingWEB site under “Past E-Newsletters”

2009 E-NEWSLETTER SELECTIONS:

  • ACCOUNTINGWEB’S Weekly News Analysis – Weekly on Thursdays - 58,000 Opt-In Subscribers
    Includes: Analysis of the week’s top news, Q&A, Editor’s note

  • IN THE ZONE News and Features – Monthly – 56,000 Opt-In Subscribers
    Includes: Topical monthly reporting on specific areas of interest to the AccountingWEB Readers

    Each month:
    • IN THE ZONE: Tax Zone
    • IN THE ZONE: Corporate Accounting Zone
    • IN THE ZONE: Education Zone
    • IN THE ZONE: Quickbooks Zone
  • IN THE ZONE Special Reports - 2X Plus - Monthly on Fridays– 58,000 Opt-In Subscribers
    Includes: Specific Topics explored within the Zones. See Listing
JANUARY
Temporary Staffing/Recruiting
Forensic Accounting
JULY
Celebrity Update
Peer Review
FEBRUARY
Human Resource Issues
Retirement Planning/Long Term Care
AUGUST
Identity Theft
Ethics
MARCH
Telecommuting - Tech Advances, Issues
Stress-Busters
SEPTEMBER
Payroll Software Review
Business Travel
APRIL
Business Valuation
Accountants as Financial Planners
OCTOBER
Managing a Payroll Practice
Professional Liability Insurance
MAY
CPE Preview
Paperless Office/Document Management
NOVEMBER
Tax Software Review
CPE – Last Minute
JUNE
Software as a Service
Streamlined Sales Tax Project
DECEMBER
Marketing Accounting Services
Tech and Accounting Firms


FEATURED RESOURCE E-MAIL:
62,000 Opt-In Subscribers. Launches as scheduled. A stand-alone, vendor-exclusive direct e-mail sent to subscribers who have opted-in to receive your offers.


SITE MARKETING:

ROS Banners:
Banners are available in a variety of sizes and positions throughout our site for maximum exposure. All available banners adhere to IAB standards.

In-Text Ads within News Stories:
In-text ads are embedded within news stories following the lead paragraph, with one advertiser per article. The ad continually rotates into the newly posted stories, thus always delivering fresh positioning for maximum impact. Formatted as a 250 x 250 banner.

Zone Sponsorships:
Zones are specific areas of interest for our readers. They include Tax Zone, IT Zone, Office Accounting Zone, Excel Zone, Education Zone and Corporate Accounting Zone. Sponsorships are available.

Bloggers Crew Sponsorship:
Our team of bloggers update their content frequently, offering practical and provocative information and opinion on a wide range of accounting related subjects including IT and tech issues, tax, marketing for accounting practices and small business, education, customer relationship management, and more. Sponsorships are available.

Many additional sponsorships and tie-ins are available including quizzes, games, employment, RSS feed and more!


CUSTOMIZED CAMPAIGNS

AccountingWEB will customize a campaign for specifically for your marketing initiatives or you may choose from the following popular package programs:
  • Test and Measure Package - a combination program at a reduced price for new advertisers.
  • Lead Generation Package - a specialized campaign focused on lead generation over a 2 - 4 week period.
  • ROI Package - an extended package that is designed as a follow-up to the "Test and Measure Package.

News Service - AccountingWEB provides e-newsletter services for companies and state CPA societies. For more information, contact Rob Nance, Publisher. Click here to read a letter from a happy customer, the Texas Society of Certified Public Accountants.

Diane Williams
AccountingWEB Sales Manager
dwilliams@accountingweb.com
866.688.1678 x.17


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Testimonial

"Lorman Education Services began its partnership with AccountingWEB in July of 2007. Since then, Lorman has gained hundreds of new and highly responsive customers though AccountingWEB's continual efforts to increase the Lorman brand in the training and seminars industry... I would recommend AccountingWEB to any company looking to expand their market and increase sales."

Nicole M. Wolff
Business Analyst
Lorman Education Services